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  "documentTitle": "GoodRx | Other Presentation Deck | 11 slides",
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  "presentationDate": "2021-08-01 00:00:00",
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      "kind": "list",
      "text": "Pharma Manufacturers: Looking to increase utilization of robust patient support and affordability solutions; Pharma rep interactions down 70% in 2020; IDFA and a cookieless world may limit the ability to digitally engage the right audience",
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      "text": "HCPs: 77% of patients think it is very important to discuss affordability options with their doctor; HCPs spend an average of 14.6 hours per week on administrative tasks for therapy access; 87% of HCPs do not want in person pharmaceutical sales rep visits",
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      "text": "Patients: Branded medication costs have increased 78% since 2014; Patient awareness and utilization of existing manufacturer support programs is very low; 30% of prescriptions in the US are left unfilled at the pharmacy and the main reason is cost",
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      "text": "70% Of HCPs say high cost is the number one reason patients don't pick up prescriptions",
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      "text": "69% Of patients have made personal sacrifices to afford medications",
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      "text": "1-10. References for data points provided at the bottom of the slide.",
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      "text": "The specific issues surrounding branded medications create challenges for pharma manufacturers, patients and HCPs",
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