{
  "docId": "019de511-39f3-7359-8c83-1ba31b689543",
  "docSlug": "dcc99535e16fd19e136b0ef205006495",
  "documentTitle": "PropertyGuru | SPAC Presentation Deck | 54 slides",
  "authorId": "propertyguru",
  "authorName": "PropertyGuru",
  "documentKindSlug": "pitchdeck",
  "documentKindLabel": "Pitch deck",
  "sourceTypeSlug": "investment_bank",
  "sourceTypeLabel": "Investment bank",
  "presentationDate": "2021-07-01 00:00:00",
  "orientation": "landscape",
  "aspectRatio": 1.7777778,
  "pageNumber": 17,
  "pageCount": 54,
  "prevPage": 16,
  "nextPage": 18,
  "slideType": "business_model",
  "function": "present_solution",
  "density": "balanced",
  "nDataPoints": 0,
  "notes": "The slide uses a matrix-like structure to map customer segments to specific revenue models and value propositions.",
  "elementsJson": null,
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019de511-39f3-7359-8c83-1ba31b689543/17",
  "deckHref": "/decks/019de511-39f3-7359-8c83-1ba31b689543",
  "deckJsonHref": "/decks/019de511-39f3-7359-8c83-1ba31b689543.json",
  "deckAnchorHref": "/decks/019de511-39f3-7359-8c83-1ba31b689543#slide-17",
  "components": [
    {
      "bbox": {
        "h": 0.75,
        "w": 0.95,
        "x": 0.03,
        "y": 0.15
      },
      "kind": "diagram",
      "text": "Matrix of customer segments (Agents, Developers, Financial Institutions) against Value Proposition, Select Customers, and Revenue Model.",
      "attrs": null,
      "subkind": "value-chain",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "e7082cad-9076-4688-a32f-f153739dd402",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.15,
        "w": 0.65,
        "x": 0.15,
        "y": 0.45
      },
      "kind": "image",
      "text": "Logos of ERA, PropNex, Knight Frank, Huttons, Frasers Property, SingHaiyi, City Developments Limited, UEM Sunrise.",
      "attrs": null,
      "subkind": "logo-grid",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "dd42f4bb-6bdb-42c5-a6cd-68cc0edcecc0",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.9,
        "x": 0.05,
        "y": 0.94
      },
      "kind": "source-note",
      "text": "(1) These Agents pay annual upfront fees that generally may not be refunded after the initial 30 day trial period has elapsed so are considered recurring\n(2) Depth Products are optional features and add-ons that Agents can purchase, from within or on top of their subscription packages, to enhance visibility and performance. Examples include Boost and Repost, refer to slide 54 for further details",
      "attrs": null,
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "47ef4c90-a51d-431b-a923-9e18ff10bd19",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.6,
        "x": 0.03,
        "y": 0.03
      },
      "kind": "title",
      "text": "Integrated Revenue Model with Recurring Subscription Benefits",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "2b6924bc-d108-45dd-809f-74d89341e959",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [
    {
      "name": "2x2 matrix",
      "slug": "matrix-2x2",
      "agent": null,
      "layer": "slide",
      "matchId": "1fcc1fb3-4607-49a4-b471-77d438088d79",
      "evidence": "Matrix of customer segments against Value Proposition, Select Customers, and Revenue Model",
      "confidence": 0.6
    }
  ],
  "frameworks": [
    {
      "name": "value-chain",
      "slug": null,
      "matchId": "5e56806f-1d7b-478b-a5e2-22a458e49560",
      "evidence": "The slide maps customer segments to specific value propositions and revenue streams.",
      "confidence": 0.8
    }
  ],
  "arcBeats": [
    {
      "to": 24,
      "from": 16,
      "beatId": "30745d5b-495c-48c6-8cf7-7db01370804b",
      "arcName": "The Sequoia Pitch",
      "arcSlug": "sequoia-pitch",
      "beatName": "Solution",
      "beatSlug": "sequoia-pitch-solution",
      "evidence": "Slides 16-24 outline PropertyGuru's business overview and solution.",
      "position": 1,
      "confidence": 0.9,
      "parentBeatName": "Turn",
      "parentBeatSlug": "turn"
    },
    {
      "to": 20,
      "from": 17,
      "beatId": "e8bc9df9-92fd-43d6-bb26-29e2cd0effb9",
      "arcName": "The Sequoia Pitch",
      "arcSlug": "sequoia-pitch",
      "beatName": "Business Model",
      "beatSlug": "sequoia-pitch-business-model",
      "evidence": "Slides 17-20 detail PropertyGuru's integrated revenue model and products.",
      "position": 2,
      "confidence": 0.9,
      "parentBeatName": "Evidence",
      "parentBeatSlug": "evidence"
    }
  ],
  "loops": [],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}