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  "documentTitle": "Lightspeed | Mergers and Acquisitions Presentation Deck | 16 slides",
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      "text": "Strong Barriers to Entry",
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      "text": "Digital & Physical: A solution that serves merchants of all sizes in our verticals / clusters; Merchants become distributors and everyone benefits from the network's flywheel effect; Merchants can order from other merchants and place a supplier's catalogue directly on their eCom store without having to own stock; Brand awareness, revenue stream, consumer insights",
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