{
  "docId": "019de510-d6a6-76df-a595-51b2fe2d1d50",
  "docSlug": "7e4f180243efeca9ca004f00f2264b4f",
  "documentTitle": "Bakkt | SPAC Presentation Deck | 86 slides",
  "authorId": "bakkt",
  "authorName": "Bakkt",
  "documentKindSlug": "conference-presentation",
  "documentKindLabel": "Conference presentation",
  "sourceTypeSlug": "investment_bank",
  "sourceTypeLabel": "Investment bank",
  "presentationDate": "2021-05-01 00:00:00",
  "orientation": "landscape",
  "aspectRatio": 1.7777778,
  "pageNumber": 48,
  "pageCount": 86,
  "prevPage": 47,
  "nextPage": 49,
  "slideType": "customer_journey",
  "function": "present_solution",
  "density": "balanced",
  "nDataPoints": 0,
  "notes": "The slide uses a sequence of mobile app screenshots to illustrate the product flow.",
  "elementsJson": null,
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019de510-d6a6-76df-a595-51b2fe2d1d50/48",
  "deckHref": "/decks/019de510-d6a6-76df-a595-51b2fe2d1d50",
  "deckJsonHref": "/decks/019de510-d6a6-76df-a595-51b2fe2d1d50.json",
  "deckAnchorHref": "/decks/019de510-d6a6-76df-a595-51b2fe2d1d50#slide-48",
  "components": [
    {
      "bbox": {
        "h": 0.65,
        "w": 0.94,
        "x": 0.03,
        "y": 0.23
      },
      "kind": "image",
      "text": "Five mobile app screens showing the crypto purchase and transfer process.",
      "attrs": null,
      "subkind": "screenshot",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "8f995a75-dd62-4126-9f0d-36a694367bae",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.1,
        "w": 0.94,
        "x": 0.03,
        "y": 0.84
      },
      "kind": "list",
      "text": "Trade & invest in crypto. Purchase crypto using funding source of your choice. Purchase confirmed. Manage balances and crypto insights. Send crypto to friends and family.",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "91620816-1933-4074-87e9-0f429c3ba4a3",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.9,
        "x": 0.05,
        "y": 0.14
      },
      "kind": "title",
      "text": "Trusted, closed-loop crypto trading platform enabled anywhere.",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "fc9ed2ca-7df7-48b9-b9f4-131bbba3fe7f",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [
    {
      "name": "customer-journey-map",
      "slug": null,
      "matchId": "82a61a14-6969-4720-a6e8-8bad40b3d981",
      "evidence": "Visual sequence of user actions within the app",
      "confidence": 0.9
    }
  ],
  "arcBeats": [],
  "loops": [
    {
      "to": 51,
      "from": 44,
      "name": "Golden Circle",
      "slug": "11-golden-circle",
      "bestFor": "Visionary leadership, brand positioning, mission statements",
      "matchId": "5176e63d-b967-4095-9c0b-1a3dc0817be7",
      "evidence": "The loop is visible in the explanation of Bakkt's platform capabilities and customer journeys.",
      "position": 1,
      "objective": "Explain how Bakkt's platform provides a native digital asset solution",
      "structure": "The Why (Belief) -> The How (Process) -> The What (Result)",
      "confidence": 0.7,
      "description": "Invert the typical pitch by starting with why you exist, rather than what you do"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}