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  "documentTitle": "BAT | Investor Conference Presentation Deck | 44 slides",
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  "notes": "Uses authority-citation to validate the company's harm reduction strategy.",
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      "text": "Royal College of Physicians report cover",
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      "text": "UK ROYAL COLLEGE OF PHYSICIANS Nicotine without smoke: Tobacco harm reduction (2016)",
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      "text": "It's the other chemical compounds in tobacco, and in the smoke created by setting tobacco on fire, that directly and primarily cause the illness and death, not the nicotine.",
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      "text": "Nicotine is not...a highly hazardous drug. The main culprit is smoke and, if nicotine could be delivered effectively and acceptably...without smoke, most, if not all, of the harm of smoking could probably be avoided",
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      "text": "Most of the Harm from Tobacco is caused by Combustion Not Nicotine",
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