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  "docId": "019de510-963a-76df-adc8-b6822b1f87c2",
  "docSlug": "c84e574962c67890494593517b71922d",
  "documentTitle": "BAT | Investor Conference Presentation Deck | 44 slides",
  "authorId": "bat",
  "authorName": "BAT",
  "documentKindSlug": "conference-presentation",
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  "sourceTypeLabel": "Investor relations",
  "presentationDate": "2021-03-01 00:00:00",
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  "pageNumber": 31,
  "pageCount": 44,
  "prevPage": 30,
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  "density": "balanced",
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  "notes": "Uses a hub-and-spoke circular diagram to categorize strategic initiatives.",
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  "slideHref": "/slides/019de510-963a-76df-adc8-b6822b1f87c2/31",
  "deckHref": "/decks/019de510-963a-76df-adc8-b6822b1f87c2",
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      "kind": "diagram",
      "text": "Circular strategy framework with central decision-making hub and surrounding operational/value chain initiatives.",
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      "kind": "list",
      "text": "Enter into longer-term power-purchase agreements; Invest in on-site energy generation projects; Roll out electric vehicles in our fleet; Life cycle assessments for our product categories; Help farmers deploy innovative, low-carbon curing technologies and farming techniques; Climate scenario analysis for key tobacco-growing areas; Build a climate-resilient supply chain; Increase purchase of green energy; Purchase renewable energy certificates",
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      "kind": "title",
      "text": "Comprehensive Carbon Strategy working throughout the value chain",
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      "arcName": "The Transformation Tale",
      "arcSlug": "transformation-tale",
      "beatName": "Future Vision (Gain)",
      "beatSlug": "transformation-tale-future-vision-gain",
      "evidence": "Slides 7-44 present BAT's strategy for a better tomorrow and a future vision of reduced harm from tobacco",
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      "name": "Before After",
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      "evidence": "The before-after loop is used throughout the deck to show progress and transformation",
      "position": 0,
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      "structure": "The Old Way (Pain) -> The Moment of Change -> The New Way (Glory) -> The Measurable Delta",
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      "description": "Show the dramatic contrast between the old way and the new way through side-by-side comparison"
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