{
  "docId": "019de510-6e55-7625-b11c-37ab4d56829b",
  "docSlug": "724847fe89955dbe05d153a46cd5a399",
  "documentTitle": "Cloudflare | Investor Day Presentation Deck | 33 slides",
  "authorId": "cloudflare",
  "authorName": "Cloudflare",
  "documentKindSlug": "conference-presentation",
  "documentKindLabel": "Conference presentation",
  "sourceTypeSlug": "investor_relations",
  "sourceTypeLabel": "Investor relations",
  "presentationDate": "2021-02-01 00:00:00",
  "orientation": "landscape",
  "aspectRatio": 1.7777778,
  "pageNumber": 20,
  "pageCount": 33,
  "prevPage": 19,
  "nextPage": 21,
  "slideType": "kpi_overview",
  "function": "analyze_data",
  "density": "balanced",
  "nDataPoints": 14,
  "notes": "The slide uses CAGR to highlight growth trends in both customer count and revenue.",
  "elementsJson": null,
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019de510-6e55-7625-b11c-37ab4d56829b/20",
  "deckHref": "/decks/019de510-6e55-7625-b11c-37ab4d56829b",
  "deckJsonHref": "/decks/019de510-6e55-7625-b11c-37ab4d56829b.json",
  "deckAnchorHref": "/decks/019de510-6e55-7625-b11c-37ab4d56829b#slide-20",
  "components": [
    {
      "bbox": {
        "h": 0.6,
        "w": 0.4,
        "x": 0.08,
        "y": 0.25
      },
      "kind": "chart",
      "text": "Large Customers growth from 2017 to 2020",
      "attrs": null,
      "subkind": "bar-vertical",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "09184453-2e5a-410f-97b1-89ad4ac003ee",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.6,
        "w": 0.4,
        "x": 0.52,
        "y": 0.25
      },
      "kind": "chart",
      "text": "Large Customers Revenue Contribution from 2017 to 2020",
      "attrs": null,
      "subkind": "bar-vertical",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "1d755291-7a99-4bd4-be91-a795ff33f760",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.03,
        "w": 0.3,
        "x": 0.18,
        "y": 0.95
      },
      "kind": "source-note",
      "text": "Note: See the Appendix for how we define \"Large Customers.\"",
      "attrs": null,
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "e1e20765-3df4-4b3b-bbf2-ddce153a467f",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.15,
        "w": 0.7,
        "x": 0.15,
        "y": 0.05
      },
      "kind": "title",
      "text": "Investment in Enterprise Sales Yields Significant ROI",
      "attrs": null,
      "subkind": "action-title",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "b9e18f88-d16e-44fc-a98f-10fe646aa834",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [
    {
      "name": "action-titles",
      "slug": null,
      "matchId": "16d48862-f237-4f6f-a251-6aca4e291041",
      "evidence": "The title clearly states the business conclusion derived from the data.",
      "confidence": 1
    }
  ],
  "arcBeats": [
    {
      "to": 27,
      "from": 17,
      "beatId": "0f800704-f5d3-4a6a-825a-7ddba649257d",
      "arcName": "The Sequoia Pitch",
      "arcSlug": "sequoia-pitch",
      "beatName": "Financials",
      "beatSlug": "sequoia-pitch-financials",
      "evidence": "Slides 17-27 present key financial highlights and guidance",
      "position": 3,
      "confidence": 0.8,
      "parentBeatName": "Evidence",
      "parentBeatSlug": "evidence"
    }
  ],
  "loops": [
    {
      "to": 33,
      "from": 5,
      "name": "Cost Of Inaction",
      "slug": "27-cost-of-inaction",
      "bestFor": "Urgent budget requests, compliance, risk mitigation",
      "matchId": "eba7afe6-41fe-4372-a635-df9d2e76081b",
      "evidence": "The deck implies that not investing in Cloudflare would result in missed opportunities for growth and innovation",
      "position": 0,
      "objective": "The cost of not investing in Cloudflare's platform",
      "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
      "confidence": 0.6,
      "description": "Quantify what happens if the audience does nothing"
    },
    {
      "to": 27,
      "from": 17,
      "name": "Quick Win Big Bet",
      "slug": "47-quick-win-big-bet",
      "bestFor": "Transformation planning, 100-day plans, resource allocation",
      "matchId": "cb62c42a-30dd-4982-9005-5fbe2883c38c",
      "evidence": "Slides 17-27 present financial performance and growth metrics",
      "position": 1,
      "objective": "The potential for significant ROI from investing in Cloudflare",
      "structure": "The Full List -> Quick Wins (Low effort, High impact) -> Big Bets (High effort, High impact) -> Sequenced Roadmap",
      "confidence": 0.6,
      "description": "Separate initiatives into immediate wins and longer-term strategic bets"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}