{
  "docId": "019de510-6bca-70aa-a316-40844faecc6f",
  "docSlug": "2b23845f39e3609a1ae625ae3471e369",
  "documentTitle": "Butlr | Start Up Pitch Deck | 15 slides",
  "authorId": "butlr",
  "authorName": "Butlr",
  "documentKindSlug": "pitchdeck",
  "documentKindLabel": "Pitch deck",
  "sourceTypeSlug": "investor_relations",
  "sourceTypeLabel": "Investor relations",
  "presentationDate": "2021-02-01 00:00:00",
  "orientation": "landscape",
  "aspectRatio": 1.7827299,
  "pageNumber": 15,
  "pageCount": 15,
  "prevPage": 14,
  "nextPage": null,
  "slideType": "traction",
  "function": "show_traction",
  "density": "sparse",
  "nDataPoints": 0,
  "notes": "Includes a photo of an award and a grid of media logos.",
  "elementsJson": null,
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019de510-6bca-70aa-a316-40844faecc6f/15",
  "deckHref": "/decks/019de510-6bca-70aa-a316-40844faecc6f",
  "deckJsonHref": "/decks/019de510-6bca-70aa-a316-40844faecc6f.json",
  "deckAnchorHref": "/decks/019de510-6bca-70aa-a316-40844faecc6f#slide-15",
  "components": [
    {
      "bbox": {
        "h": 0.35,
        "w": 0.35,
        "x": 0.54,
        "y": 0.12
      },
      "kind": "image",
      "text": "Media logos: WEF, Yahoo Finance, CBS, Nikkei, TechCrunch",
      "attrs": null,
      "subkind": "logo-grid",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "caae0a26-1e60-4be4-846f-34c5af2611fc",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.55,
        "w": 0.35,
        "x": 0.12,
        "y": 0.17
      },
      "kind": "image",
      "text": "Architizer A+ Award trophy",
      "attrs": null,
      "subkind": "photo",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "14f7e871-1f29-481c-9179-5df78204ab0f",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.35,
        "w": 0.35,
        "x": 0.54,
        "y": 0.52
      },
      "kind": "image",
      "text": "CB Insights and Lux Research report snippets",
      "attrs": null,
      "subkind": "screenshot",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "991a449e-1bb6-416e-9f4c-7e9d241857fe",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.2,
        "x": 0.12,
        "y": 0.08
      },
      "kind": "title",
      "text": "Recognition",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "ab5dbe9a-3d3a-4340-a3fa-40f0b2aee3e1",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [
    {
      "name": "credibility-transfer",
      "slug": null,
      "matchId": "85e83927-3474-4b62-ad58-45f0cf07a741",
      "evidence": "Using third-party media and award logos to build trust.",
      "confidence": 0.9
    }
  ],
  "arcBeats": [],
  "loops": [
    {
      "to": 15,
      "from": 4,
      "name": "Quick Win Big Bet",
      "slug": "47-quick-win-big-bet",
      "bestFor": "Transformation planning, 100-day plans, resource allocation",
      "matchId": "ea41ec95-9468-4051-81ce-d1b9853ab896",
      "evidence": "The deck presents traction and recognition, implying potential returns",
      "position": 1,
      "objective": "What are the potential returns on investment?",
      "structure": "The Full List -> Quick Wins (Low effort, High impact) -> Big Bets (High effort, High impact) -> Sequenced Roadmap",
      "confidence": 0.5,
      "description": "Separate initiatives into immediate wins and longer-term strategic bets"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}