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  "documentTitle": "BAT | Investor Conference Presentation Deck | 51 slides",
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  "presentationDate": "2021-02-01 00:00:00",
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  "nDataPoints": 11,
  "notes": "The slide uses a bar-chart-like visualization to compare satisfaction metrics across segments.",
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      "text": "Product Satisfaction Index across market segments",
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      "kind": "disclaimer",
      "text": "* FMC: Factory Made Cigarette. Source: Volumes split based on BAT internal estimates of industry (Top 40 markets, excluding China, India) Index based on external consumer track data. For purpose of this slide, the terms “Full-flavour”, “ultra-light” and “light” refer to global consumer taste and sensorial preferences. “Ultra-light” or “light” should not be interpreted as a representation of product’s risk profile.",
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      "text": "Unique Multi-Category Consumer Insights Driven Portfolio",
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      "arcName": "The Transformation Tale",
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      "structure": "The Old Way (Pain) -> The Moment of Change -> The New Way (Glory) -> The Measurable Delta",
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