{
  "docId": "019de510-334d-74a0-84bc-35f0804b7b60",
  "docSlug": "d6b4c3509e89e8c049c3c4906c2728e1",
  "documentTitle": "Adobe | Investor Day Presentation Deck | 139 slides",
  "authorId": "adobe",
  "authorName": "Adobe",
  "documentKindSlug": "conference-presentation",
  "documentKindLabel": "Conference presentation",
  "sourceTypeSlug": "investor_relations",
  "sourceTypeLabel": "Investor relations",
  "presentationDate": "2020-12-01 00:00:00",
  "orientation": "landscape",
  "aspectRatio": 1.7777778,
  "pageNumber": 12,
  "pageCount": 120,
  "prevPage": 11,
  "nextPage": 13,
  "slideType": "key_messages",
  "function": "present_framework",
  "density": "balanced",
  "nDataPoints": 0,
  "notes": "The slide uses a three-column layout to map strategic pillars to specific product suites.",
  "elementsJson": null,
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019de510-334d-74a0-84bc-35f0804b7b60/12",
  "deckHref": "/decks/019de510-334d-74a0-84bc-35f0804b7b60",
  "deckJsonHref": "/decks/019de510-334d-74a0-84bc-35f0804b7b60.json",
  "deckAnchorHref": "/decks/019de510-334d-74a0-84bc-35f0804b7b60#slide-12",
  "components": [
    {
      "bbox": {
        "h": 0.6,
        "w": 0.3,
        "x": 0.35,
        "y": 0.0032
      },
      "kind": "image",
      "text": "Adobe Document Cloud interface",
      "attrs": null,
      "subkind": "screenshot",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "a8fe9c63-febf-4847-90e7-208fdc69d422",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.6,
        "w": 0.3,
        "x": 0.028,
        "y": 0.0032
      },
      "kind": "image",
      "text": "Adobe Creative Cloud interface",
      "attrs": null,
      "subkind": "screenshot",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "d024a4dd-1197-41f6-a8ff-f3952a50ca81",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.6,
        "w": 0.3,
        "x": 0.67,
        "y": 0.0032
      },
      "kind": "image",
      "text": "Adobe Experience Cloud interface",
      "attrs": null,
      "subkind": "screenshot",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "da7a7548-ba16-406d-a019-6e6ac0df96fc",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.1,
        "w": 0.95,
        "x": 0.028,
        "y": 0.00175
      },
      "kind": "list",
      "text": "Unleashing Creativity; Accelerating Document Productivity; Powering Digital Businesses",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "95a3774e-8c51-4d3d-a1fe-6d4840ee477c",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.24,
        "x": 0.028,
        "y": 0.065
      },
      "kind": "title",
      "text": "Adobe's Strategy",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "985f9f81-a0ad-49ed-b456-4ffcae7e75ad",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [
    {
      "name": "list-presentation",
      "slug": null,
      "matchId": "dac76b23-794d-4881-9df8-3fae85857801",
      "evidence": "Three-column strategic pillar layout",
      "confidence": 0.9
    }
  ],
  "arcBeats": [
    {
      "to": 20,
      "from": 6,
      "beatId": "0a95140d-5dea-4f5e-9749-cca9e2173654",
      "arcName": "The Sequoia Pitch",
      "arcSlug": "sequoia-pitch",
      "beatName": "Solution",
      "beatSlug": "sequoia-pitch-solution",
      "evidence": "The deck presents Adobe's solution, focusing on its Creative Cloud, Document Cloud, and Experience Cloud strategies.",
      "position": 1,
      "confidence": 0.8,
      "parentBeatName": "Turn",
      "parentBeatSlug": "turn"
    }
  ],
  "loops": [
    {
      "to": 12,
      "from": 9,
      "name": "Golden Circle",
      "slug": "11-golden-circle",
      "bestFor": "Visionary leadership, brand positioning, mission statements",
      "matchId": "217418f1-219b-4f3e-9226-51c84057e654",
      "evidence": "The deck presents Adobe's strategy and vision, using the golden circle framework to explain why it matters.",
      "position": 1,
      "objective": "Explain why Adobe's strategy is important",
      "structure": "The Why (Belief) -> The How (Process) -> The What (Result)",
      "confidence": 0.7,
      "description": "Invert the typical pitch by starting with why you exist, rather than what you do"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}