{
  "docId": "019de510-27a3-7178-adb7-d40758fdfcdb",
  "docSlug": "8abc90a75b26cc0691562d7e0cd05f25",
  "documentTitle": "McDonald&#x27;s | Investor Presentation Deck | 19 slides",
  "authorId": "mcdonalds",
  "authorName": "McDonald's",
  "documentKindSlug": "conference-presentation",
  "documentKindLabel": "Conference presentation",
  "sourceTypeSlug": "investor_relations",
  "sourceTypeLabel": "Investor relations",
  "presentationDate": "2020-11-01 00:00:00",
  "orientation": "landscape",
  "aspectRatio": 1.7777778,
  "pageNumber": 6,
  "pageCount": 19,
  "prevPage": 5,
  "nextPage": 7,
  "slideType": "kpi_overview",
  "function": "analyze_data",
  "density": "balanced",
  "nDataPoints": 1,
  "notes": "The slide uses a split-screen layout with a lifestyle image on the left and the KPI on the right.",
  "elementsJson": null,
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019de510-27a3-7178-adb7-d40758fdfcdb/6",
  "deckHref": "/decks/019de510-27a3-7178-adb7-d40758fdfcdb",
  "deckJsonHref": "/decks/019de510-27a3-7178-adb7-d40758fdfcdb.json",
  "deckAnchorHref": "/decks/019de510-27a3-7178-adb7-d40758fdfcdb#slide-6",
  "components": [
    {
      "bbox": {
        "h": 1,
        "w": 0.39,
        "x": 0.11,
        "y": 0
      },
      "kind": "image",
      "text": "Person using a McDonald's mobile app",
      "attrs": null,
      "subkind": "photo",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "6f42f5a1-cff3-422f-b71a-89cf9d9c5d38",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.135,
        "w": 0.363,
        "x": 0.556,
        "y": 0.465
      },
      "kind": "metric",
      "text": "2.3% of Systemwide Sales",
      "attrs": null,
      "subkind": "big-number",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "ae7e17e5-f0f4-4030-a9ee-af827fe34643",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.18,
        "x": 0.02,
        "y": 0.06
      },
      "kind": "title",
      "text": "2021 & 2022",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "1001db5e-71f5-470f-a91e-cd953aa85eba",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.075,
        "w": 0.121,
        "x": 0.677,
        "y": 0.317
      },
      "kind": "title",
      "text": "G&A",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "8e9793af-c397-4648-aae9-24ba035a66d4",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 6,
      "from": 4,
      "beatId": "2c4ac9e3-c3d0-4aa7-a511-ee0b32508cda",
      "arcName": "Monroe's Motivated Sequence",
      "arcSlug": "monroes-sequence",
      "beatName": "Need",
      "beatSlug": "monroes-sequence-need",
      "evidence": "The deck presents systemwide sales and G&A metrics",
      "position": 1,
      "confidence": 0.8,
      "parentBeatName": "Complication",
      "parentBeatSlug": "complication"
    }
  ],
  "loops": [],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}