{
  "docId": "019de50f-d0b3-71fd-9f16-f8a4168633c1",
  "docSlug": "8d0def7af2daa2e9b8fbe7923eb04112",
  "documentTitle": "BigCommerce | IPO Presentation Deck | 48 slides",
  "authorId": "bigcommerce",
  "authorName": "BigCommerce",
  "documentKindSlug": "pitchdeck",
  "documentKindLabel": "Pitch deck",
  "sourceTypeSlug": "investment_bank",
  "sourceTypeLabel": "Investment bank",
  "presentationDate": "2020-07-01 00:00:00",
  "orientation": "landscape",
  "aspectRatio": 1.7777778,
  "pageNumber": 18,
  "pageCount": 48,
  "prevPage": 17,
  "nextPage": 19,
  "slideType": "solution",
  "function": "present_solution",
  "density": "dense",
  "nDataPoints": 1,
  "notes": "Includes a diagram showing the separation of CMS and Commerce Engine, and lists partner logos.",
  "elementsJson": null,
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019de50f-d0b3-71fd-9f16-f8a4168633c1/18",
  "deckHref": "/decks/019de50f-d0b3-71fd-9f16-f8a4168633c1",
  "deckJsonHref": "/decks/019de50f-d0b3-71fd-9f16-f8a4168633c1.json",
  "deckAnchorHref": "/decks/019de50f-d0b3-71fd-9f16-f8a4168633c1#slide-18",
  "components": [
    {
      "bbox": {
        "h": 0.75,
        "w": 0.45,
        "x": 0.498,
        "y": 0.05
      },
      "kind": "image",
      "text": "Diagram showing CMS and Commerce Engine separation",
      "attrs": null,
      "subkind": "infographic",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "8f885bdf-f1ad-47b2-ac37-3d32bc01d85c",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.12,
        "w": 0.48,
        "x": 0.48,
        "y": 0.82
      },
      "kind": "image",
      "text": "Partner logos: Bloomreach, Adobe Experience Manager, Acquia, Sitecore, WordPress, Drupal",
      "attrs": null,
      "subkind": "logo-grid",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "63b3e919-8535-4169-a47e-2f3c9f096578",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.115,
        "w": 0.405,
        "x": 0.048,
        "y": 0.255
      },
      "kind": "list",
      "text": "\"Headless commerce\" combines an immersive user experience (the \"head\"), created using a custom or commercial content management system, with a separate commerce back-end",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "2d5a673d-8606-4bcb-a085-80bb267445f9",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.055,
        "w": 0.405,
        "x": 0.048,
        "y": 0.621
      },
      "kind": "list",
      "text": "Security, scalability, and PCI compliance provided by BigCommerce",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "8a1c7129-bcf6-4067-9edf-693a90b7a61c",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.075,
        "w": 0.405,
        "x": 0.048,
        "y": 0.761
      },
      "kind": "list",
      "text": "Brands leverage investment in existing CMS, DXP, or custom front-end by commerce-enabling them",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "8c3004c2-efeb-49f0-a574-cb91582c7633",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.055,
        "w": 0.405,
        "x": 0.048,
        "y": 0.471
      },
      "kind": "list",
      "text": "Headless and GraphQL storefront APIs support industry-leading 400 API calls per second",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "e90e59cd-7ff9-40e0-932d-a19597ac68ff",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.055,
        "w": 0.358,
        "x": 0.048,
        "y": 0.143
      },
      "kind": "title",
      "text": "Headless commerce",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "d91793d7-0b48-4f50-8245-525e011f1223",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 21,
      "from": 13,
      "beatId": "204f51e0-f108-46eb-afaf-0d95988a9c57",
      "arcName": "The Sequoia Pitch",
      "arcSlug": "sequoia-pitch",
      "beatName": "Product",
      "beatSlug": "sequoia-pitch-product",
      "evidence": "Slides 13-21 describe BigCommerce's open SaaS platform and its features.",
      "position": 1,
      "confidence": 0.8,
      "parentBeatName": "Evidence",
      "parentBeatSlug": "evidence"
    }
  ],
  "loops": [],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}