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  "docSlug": "236bf23710bfd9fc3628c878ff7d4954",
  "documentTitle": "BAT | Results Presentation Deck | 40 slides",
  "authorId": "bat",
  "authorName": "British American Tobacco",
  "documentKindSlug": "conference-presentation",
  "documentKindLabel": "Conference presentation",
  "sourceTypeSlug": "investor_relations",
  "sourceTypeLabel": "Investor relations",
  "presentationDate": "2020-02-01 00:00:00",
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  "pageNumber": 14,
  "pageCount": 40,
  "prevPage": 13,
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  "slideType": "kpi_overview",
  "function": "summarize",
  "density": "dense",
  "nDataPoints": 4,
  "notes": "The slide uses a visual progression from left to right, culminating in the total New Category growth figure.",
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  "metadataConfidence": 1,
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  "slideHref": "/slides/019de50f-8a9d-766a-906e-e851d7a0d231/14",
  "deckHref": "/decks/019de50f-8a9d-766a-906e-e851d7a0d231",
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      "text": "+23% FY revenue growth* (Vapour)",
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      "text": "+23% FY revenue growth* (THP)",
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      "text": "+273% FY revenue growth* (Modern Oral)",
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      "text": "+32% New Category FY revenue growth*",
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      "text": "*Adjusted and constant rate basis. See Appendix A1-A2.",
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      "kind": "title",
      "text": "Step-change in New Categories | Strong progress",
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      "evidence": "The deck provides an update on BAT's progress and achievements in various areas",
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      "confidence": 0.8,
      "parentBeatName": "Turn",
      "parentBeatSlug": "turn"
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      "name": "Quick Win Big Bet",
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      "bestFor": "Transformation planning, 100-day plans, resource allocation",
      "matchId": "f8f87ffe-1c6d-4c3e-96b6-94419c519bda",
      "evidence": "The deck presents various KPIs and financial metrics to demonstrate BAT's progress",
      "position": 1,
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      "structure": "The Full List -> Quick Wins (Low effort, High impact) -> Big Bets (High effort, High impact) -> Sequenced Roadmap",
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      "description": "Separate initiatives into immediate wins and longer-term strategic bets"
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