{
  "docId": "019de50f-7507-75de-b966-2d785c6aae00",
  "docSlug": "9285ebf157835a256f80f3fdbb8b2af7",
  "documentTitle": "WeWork | Investor Presentation Deck | 49 slides",
  "authorId": "wework",
  "authorName": "WeWork",
  "documentKindSlug": "pitchdeck",
  "documentKindLabel": "Pitch deck",
  "sourceTypeSlug": "investor_relations",
  "sourceTypeLabel": "Investor relations",
  "presentationDate": "2019-10-01 00:00:00",
  "orientation": "landscape",
  "aspectRatio": 1.7777778,
  "pageNumber": 4,
  "pageCount": 49,
  "prevPage": 3,
  "nextPage": 5,
  "slideType": "business_model",
  "function": "summarize",
  "density": "dense",
  "nDataPoints": 4,
  "notes": "This slide acts as a bridge or summary of the business model and operational strategy.",
  "elementsJson": null,
  "metadataConfidence": 0.9,
  "imagePath": null,
  "slideHref": "/slides/019de50f-7507-75de-b966-2d785c6aae00/4",
  "deckHref": "/decks/019de50f-7507-75de-b966-2d785c6aae00",
  "deckJsonHref": "/decks/019de50f-7507-75de-b966-2d785c6aae00.json",
  "deckAnchorHref": "/decks/019de50f-7507-75de-b966-2d785c6aae00#slide-4",
  "components": [
    {
      "bbox": {
        "h": 0.25,
        "w": 0.95,
        "x": 0.03,
        "y": 0.15
      },
      "kind": "list",
      "text": "We can offer space more affordably while charging ~2-2.5x our lease cost because we: Buy in bulk; Have a scaled construction platform with standardized build-out procedures; Receive subsidies from landlords; Utilize square footage more efficiently",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "1b27c902-4e34-4c49-a24c-7de355fa84f0",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.95,
        "x": 0.03,
        "y": 0.43
      },
      "kind": "list",
      "text": "Landlords like us because we aggregate demand, can close quickly, and improve the perception of their building",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "2fc1f882-28af-4f0b-a290-6086eeb3fdee",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.25,
        "w": 0.95,
        "x": 0.03,
        "y": 0.48
      },
      "kind": "list",
      "text": "Keep topics of focus: Our vision for the business; Our unit economics; Our cost structure; Our new location occupancy and sales cadence; Our strategy for managing a recession",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "5c46d4ef-ec7a-400c-a978-9276e5bac975",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.95,
        "x": 0.03,
        "y": 0.37
      },
      "kind": "list",
      "text": "We average ~4% gross churn, but have a net member retention rate of 121% driven by existing member firms who want more space",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "b420765d-4dd8-4e01-a492-01f2f7d1c526",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.95,
        "x": 0.03,
        "y": 0.74
      },
      "kind": "list",
      "text": "We want you to feel the confidence we do about how we intend to fill our pipeline of buildings in a profitable manner",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "e7bc1c92-d077-40ef-8f12-c1a6ea295d8b",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.09,
        "w": 0.43,
        "x": 0.03,
        "y": 0.04
      },
      "kind": "title",
      "text": "This is our company (cont'd)",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "0ef949f8-93cd-487b-8683-33fbd2842f24",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 5,
      "from": 3,
      "beatId": "7c57479e-f025-401a-aa0e-a0695a7949bc",
      "arcName": "The Sequoia Pitch",
      "arcSlug": "sequoia-pitch",
      "beatName": "Problem",
      "beatSlug": "sequoia-pitch-problem",
      "evidence": "The presentation starts by introducing the company and its key principles.",
      "position": 0,
      "confidence": 0.8,
      "parentBeatName": "Complication",
      "parentBeatSlug": "complication"
    }
  ],
  "loops": [
    {
      "to": 5,
      "from": 3,
      "name": "Why Now",
      "slug": "15-why-now",
      "bestFor": "Sales pitches, fundraising, requesting immediate budget approval",
      "matchId": "e16be847-6a65-46c0-b550-a2e5e1d22033",
      "evidence": "The presentation introduces WeWork and its key principles, highlighting its relevance in the current market.",
      "position": 1,
      "objective": "Explain why WeWork is relevant now",
      "structure": "The Context (Trends) -> The Trigger Event -> The Window of Opportunity",
      "confidence": 0.6,
      "description": "Create temporal urgency by proving that the window of opportunity is opening or closing"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}