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  "notes": "The chart shows indexed growth of LTV per subscriber, annotated with specific product tier launches.",
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      "text": "Lifetime revenue more than 2x since 2009 as we launched new products and higher-value tiers\nOver 30% of SaaS revenue comes from tiers added in last two years\nNew subscriber ARPU +50% Y/Y since launch of live streaming and enterprise offerings\nRoadmap focused on new creation and distribution tools for SMBs and expanding enterprise functionality",
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