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  "documentTitle": "Wix | Results Presentation Deck | 23 slides",
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  "presentationDate": "2017-04-01 00:00:00",
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  "notes": "The chart tracks ARPS (blue) and Adjustments (yellow) from Q4 '14 to Q4 '15, with a line showing Adj. Y/Y Growth percentages.",
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      "text": "(1) ARPS = current period GAAP revenue / average of ending premium subscriptions in current quarter and ending premium subscriptions in prior quarter\n(2) Adjustments for year-over-year constant currency and estimated adjustments for annual mix shift",
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      "text": "Increasing Revenue per Subscription",
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