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  "authorName": "Wix",
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  "presentationDate": "2017-02-01 00:00:00",
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      "text": "Developing innovative technologies that allow users to more easily create a stunning online presence and manage and grow their business. We believe there is still a large number of businesses worldwide that have a need for these solutions.\nAcquiring premium subscriptions efficiently while growing our brand globally. Our strategy has proven very successful to date, and we intend to continue.",
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      "text": "Deeper product capabilities: We will invest in product development to offer deeper functionality across our existing and new vertical solutions. We will also invest in horizontal services that enable our products to integrate more seamlessly. These efforts further position us as a platform on which users can manage and grow their business and not just a build a website.\nMobile capabilities: We see an opportunity to drive even stronger user engagement on mobile. We will invest in providing a more feature rich",
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      "text": "In 2017, our initiatives in the following areas will enable us to deliver on these growth drivers:",
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      "text": "Acquisition of flok: Wix acquired flok, a customer loyalty and engagement platform to strengthen our CRM product and technology. flok's solutions are designed to increase customer value, generate organic referrals and boost small and medium businesses' online presence and reputation. The move supports Wix's strategic plan to further increase its portfolio of business technology solutions to give small and medium businesses easy ways to engage and reward their customers.",
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