{
  "docId": "019de50e-d004-70e8-8ef3-9ab20f003b34",
  "docSlug": "21ab7f0ad264c9d24360648c42dbb1f4",
  "documentTitle": "Shopify | Start Up Pitch Deck | 29 slides",
  "authorId": "shopify",
  "authorName": "Shopify",
  "documentKindSlug": "pitchdeck",
  "documentKindLabel": "Pitch deck",
  "sourceTypeSlug": "investor_relations",
  "sourceTypeLabel": "Investor relations",
  "presentationDate": "2016-07-01 00:00:00",
  "orientation": "landscape",
  "aspectRatio": 1.7777778,
  "pageNumber": 20,
  "pageCount": 29,
  "prevPage": 19,
  "nextPage": 21,
  "slideType": "traction",
  "function": "show_traction",
  "density": "dense",
  "nDataPoints": 10,
  "notes": "The slide includes a legend for revenue segments and a list of growth drivers.",
  "elementsJson": null,
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019de50e-d004-70e8-8ef3-9ab20f003b34/20",
  "deckHref": "/decks/019de50e-d004-70e8-8ef3-9ab20f003b34",
  "deckJsonHref": "/decks/019de50e-d004-70e8-8ef3-9ab20f003b34.json",
  "deckAnchorHref": "/decks/019de50e-d004-70e8-8ef3-9ab20f003b34#slide-20",
  "components": [
    {
      "bbox": {
        "h": 0.5,
        "w": 0.3,
        "x": 0.6,
        "y": 0.2
      },
      "kind": "chart",
      "text": "9-month revenue comparison 2014 vs 2015",
      "attrs": null,
      "subkind": "bar-stacked",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "00d6a78b-4cdb-43bd-8603-3c51a17be41a",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.7,
        "w": 0.45,
        "x": 0.06,
        "y": 0.15
      },
      "kind": "chart",
      "text": "Annual revenue growth 2012-2015e",
      "attrs": null,
      "subkind": "bar-stacked",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "e89767e9-2bef-43a1-9342-f682acf0fc68",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.03,
        "w": 0.45,
        "x": 0.04,
        "y": 0.95
      },
      "kind": "disclaimer",
      "text": "*Midpoint of management forecast range at November 4, 2015",
      "attrs": null,
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "dbc5b816-bcad-4347-bef4-1340a3cf9b6b",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.08,
        "w": 0.25,
        "x": 0.06,
        "y": 0.85
      },
      "kind": "legend",
      "text": "Merchant solutions, Subscription solutions",
      "attrs": null,
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "a39c3251-6d1f-481a-8ae6-c78f446c063c",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.15,
        "w": 0.35,
        "x": 0.57,
        "y": 0.75
      },
      "kind": "list",
      "text": "Growing merchant base, Expanding GMV, Introduction and adoption of merchant offerings, Robust partner ecosystem",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "47a6f76f-fcb9-4ba0-b732-e4c0cb45e033",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.08,
        "w": 0.75,
        "x": 0.125,
        "y": 0.06
      },
      "kind": "title",
      "text": "Strong Consistent Revenue Growth",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "3055e514-026c-49a5-be5e-0a224a662bce",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [
    {
      "name": "Chartjunk Elimination",
      "slug": "chartjunk-elimination",
      "agent": "Designer",
      "layer": "slide",
      "matchId": "e86ec562-7ad2-42e9-91f4-0ce8c962ed16",
      "evidence": "legend: Merchant solutions, Subscription solutions",
      "confidence": 0.7
    },
    {
      "name": "Chart Selection Guide",
      "slug": "chart-selection-guide",
      "agent": "Designer",
      "layer": "slide",
      "matchId": "d43cd0d6-a588-4bc3-9374-cc70e0f0ab9c",
      "evidence": "chart/bar-stacked: 9-month revenue comparison 2014 vs 2015",
      "confidence": 0.7
    }
  ],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 22,
      "from": 17,
      "beatId": "732ead60-b9ca-49c3-8fcf-fab80d32be32",
      "arcName": "Rags to Riches",
      "arcSlug": "rags-to-riches",
      "beatName": "The Breakthrough",
      "beatSlug": "rags-to-riches-the-breakthrough",
      "evidence": "Unique recipe, financial highlights, and strong consistent growth metrics.",
      "position": 3,
      "confidence": 0.8,
      "parentBeatName": "Turn",
      "parentBeatSlug": "turn"
    }
  ],
  "loops": [],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}