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      "text": "MASSIVE OPPORTUNITY: Our Total Addressable Market – space and services for individuals and businesses – is massive and only small penetration is needed to generate billions in revenue.",
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      "text": "FIRST MOVER: We are benefitting from significant network effects and economies of scale, have a four-year head start on competitors who might start today, and are expanding rapidly. By the end of 2016, we will have a $1Bn revenue run-rate with 34% margins.",
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      "text": "WHAT WE DO: We create working and living spaces that are responsive to the productivity needs and stylistic preferences of today's mobile, creative workforce. We the only organized, global, well-capitalized provider of Space as a Service Model.",
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      "text": "POWERFUL ECOSYTEM: Our members are connected through our proprietary, mobile-centric technology – allowing them to extract maximum value from the WeWork ecosystem. The resulting 'WeWork effect' is driving accelerating demand for our product.",
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      "text": "GLOBAL, MACRO TRENDS: We are capitalizing on profound changes in technology, demographics and urbanization – which collectively are driving a secular shift toward more flexible, entrepreneurial and collaborative work styles.",
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