{
  "docId": "019de50e-89cf-75fd-ba07-342143e5de7a",
  "docSlug": "e40149e1ebdd6a6d27ba31ff696ec9a7",
  "documentTitle": "Ulta Beauty | Investor Day Presentation Deck | 20 slides",
  "authorId": "ulta-beauty",
  "authorName": "Ulta Beauty",
  "documentKindSlug": "conference-presentation",
  "documentKindLabel": "Conference presentation",
  "sourceTypeSlug": "investor_relations",
  "sourceTypeLabel": "Investor relations",
  "presentationDate": "2011-01-01 00:00:00",
  "orientation": "landscape",
  "aspectRatio": 1.3333334,
  "pageNumber": 12,
  "pageCount": 20,
  "prevPage": 11,
  "nextPage": 13,
  "slideType": "market_sizing",
  "function": "size_opportunity",
  "density": "balanced",
  "nDataPoints": 12,
  "notes": "The chart highlights Ulta's lower penetration (39%) compared to peers, suggesting significant growth runway.",
  "elementsJson": null,
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019de50e-89cf-75fd-ba07-342143e5de7a/12",
  "deckHref": "/decks/019de50e-89cf-75fd-ba07-342143e5de7a",
  "deckJsonHref": "/decks/019de50e-89cf-75fd-ba07-342143e5de7a.json",
  "deckAnchorHref": "/decks/019de50e-89cf-75fd-ba07-342143e5de7a#slide-12",
  "components": [
    {
      "bbox": {
        "h": 0.45,
        "w": 0.88,
        "x": 0.05,
        "y": 0.42
      },
      "kind": "chart",
      "text": "Bar chart showing store potential and penetration for 6 retailers",
      "attrs": null,
      "subkind": "bar-stacked",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "8c1897c7-8d49-4b53-bd52-f9f964a02696",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.15,
        "w": 0.68,
        "x": 0.04,
        "y": 0.18
      },
      "kind": "list",
      "text": "Early Phase of Store Expansion\nAnalytically Derived Using Loyalty Data\n1,000 Locations Identified That Meet Our Strict Criteria",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "a3b7a79d-79ca-4133-a568-26bd5ba43394",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.03,
        "w": 0.38,
        "x": 0.04,
        "y": 0.96
      },
      "kind": "source-note",
      "text": "Source: Public filings, company transcripts, and Wall Street research.",
      "attrs": null,
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "ee5ca802-658f-4d28-89ec-52786cc5f41a",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.09,
        "w": 0.45,
        "x": 0.04,
        "y": 0.04
      },
      "kind": "title",
      "text": "Potential for 1,000 Stores",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "aea531c2-9deb-40f6-b8eb-63c56f1859a7",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [
    {
      "name": "Chart Selection Guide",
      "slug": "chart-selection-guide",
      "agent": "Designer",
      "layer": "slide",
      "matchId": "ca46c91c-6278-430f-95d1-c1c2473cfaec",
      "evidence": "The slide uses a bar chart to display market sizing data.",
      "confidence": 0.6
    },
    {
      "name": "Market Segmentation Pyramid",
      "slug": "market-segmentation-pyramid",
      "agent": null,
      "layer": "slide",
      "matchId": "5a432bf8-b7ca-4e5a-8c67-bf562d32d29e",
      "evidence": "The slide discusses market potential and store expansion.",
      "confidence": 0.5
    }
  ],
  "frameworks": [],
  "arcBeats": [],
  "loops": [],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}