{
  "docId": "019de50e-83e3-7753-8bc3-3012c078c410",
  "docSlug": "25b54e129fc79a4f2000acfb0451f967",
  "documentTitle": "Blockbuster Video | Investor Presentation Deck | 31 slides",
  "authorId": "blockbuster-video",
  "authorName": "Blockbuster",
  "documentKindSlug": "conference-presentation",
  "documentKindLabel": "Conference presentation",
  "sourceTypeSlug": "investor_relations",
  "sourceTypeLabel": "Investor relations",
  "presentationDate": "2009-05-01 00:00:00",
  "orientation": "landscape",
  "aspectRatio": 1.2938006,
  "pageNumber": 15,
  "pageCount": 31,
  "prevPage": 14,
  "nextPage": 16,
  "slideType": "propose_solution",
  "function": "present_solution",
  "density": "dense",
  "nDataPoints": 0,
  "notes": "Slide shows examples of merchandising displays (Top 20 wall, Monopoly floor display, sunglasses rack, and a Blu-ray player).",
  "elementsJson": null,
  "metadataConfidence": 0.95,
  "imagePath": null,
  "slideHref": "/slides/019de50e-83e3-7753-8bc3-3012c078c410/15",
  "deckHref": "/decks/019de50e-83e3-7753-8bc3-3012c078c410",
  "deckJsonHref": "/decks/019de50e-83e3-7753-8bc3-3012c078c410.json",
  "deckAnchorHref": "/decks/019de50e-83e3-7753-8bc3-3012c078c410#slide-15",
  "components": [
    {
      "bbox": {
        "h": 0.4,
        "w": 0.15,
        "x": 0.51,
        "y": 0.3
      },
      "kind": "image",
      "text": "Monopoly floor display",
      "attrs": null,
      "subkind": "illustration",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "55af4657-0ca3-41d7-8644-7e1493f4db97",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.4,
        "w": 0.4,
        "x": 0.06,
        "y": 0.265
      },
      "kind": "image",
      "text": "Top 20 movie wall display",
      "attrs": null,
      "subkind": "illustration",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "7f473080-360f-4874-b62a-8e9f1323721a",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.45,
        "w": 0.12,
        "x": 0.76,
        "y": 0.28
      },
      "kind": "image",
      "text": "Sunglasses rack",
      "attrs": null,
      "subkind": "illustration",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "834fa830-5b9a-4a61-b490-835becad0fb2",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.1,
        "w": 0.35,
        "x": 0.37,
        "y": 0.74
      },
      "kind": "image",
      "text": "Blu-ray player",
      "attrs": null,
      "subkind": "illustration",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "9e378cae-28a0-4678-8916-2e085b543505",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.25,
        "w": 0.13,
        "x": 0.16,
        "y": 0.625
      },
      "kind": "image",
      "text": "Blockbuster Premieres sign",
      "attrs": null,
      "subkind": "illustration",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "a80615a3-2447-4477-add6-931d4f953b1d",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.1,
        "w": 0.9,
        "x": 0.05,
        "y": 0.14
      },
      "kind": "paragraph",
      "text": "Blockbuster will continue to deliver holistic improvements to the overall store experience with minimal capital expense by leveraging current Company resources and consigned model; as a result, customers will find it easier to make product selections through the use of merchandising stories that deliver impactful, relevant and trusted options",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "ab2ab1a3-56a9-4e1f-afc3-f16acd4e6f20",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.6,
        "x": 0.05,
        "y": 0.08
      },
      "kind": "title",
      "text": "Improve Shopping Environment and Product Mix",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "f5d42623-f880-4be8-854e-5b5949cd71fd",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [
    {
      "name": "Audience Definition",
      "slug": "audience-definition",
      "agent": "Storyteller",
      "layer": "slide",
      "matchId": "887cb605-8072-41b8-bfa5-244a14524778",
      "evidence": "customers",
      "confidence": 0.5
    },
    {
      "name": "Problem-Agitate-Solve (PAS)",
      "slug": "problem-agitate-solve-pas",
      "agent": "Storyteller",
      "layer": "slide",
      "matchId": "aef58e9d-3518-49b9-adef-8662baeab01e",
      "evidence": "Improve Shopping Environment and Product Mix",
      "confidence": 0.7
    }
  ],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 20,
      "from": 9,
      "beatId": "bc7832d4-4467-4f35-9bbd-45d3fe33770a",
      "arcName": "Problem-Agitate-Solution",
      "arcSlug": "problem-agitate-solution",
      "beatName": "Solution (Provide relief)",
      "beatSlug": "problem-agitate-solution-solution-provide-relief",
      "evidence": "Slides 9-20 present the strategic plan and solutions",
      "position": 2,
      "confidence": 0.8,
      "parentBeatName": "Resolution",
      "parentBeatSlug": "resolution"
    }
  ],
  "loops": [],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}