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  "docSlug": "a5a52d959f1241830f790cfc89d4052e",
  "documentTitle": "Dropbox | Start Up Pitch Deck | 22 slides",
  "authorId": "dropbox",
  "authorName": "Dropbox",
  "documentKindSlug": "pitchdeck",
  "documentKindLabel": "Pitch deck",
  "sourceTypeSlug": "investor_relations",
  "sourceTypeLabel": "Investor relations",
  "presentationDate": "2007-07-01 00:00:00",
  "orientation": "landscape",
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  "pageNumber": 5,
  "pageCount": 22,
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  "slideType": "vision",
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  "notes": "This is the famous Dropbox pitch deck slide describing the 'perfect world' vision.",
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  "slideHref": "/slides/019de50e-7b45-741a-bf4c-aab7fc5afa33/5",
  "deckHref": "/decks/019de50e-7b45-741a-bf4c-aab7fc5afa33",
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  "deckAnchorHref": "/decks/019de50e-7b45-741a-bf4c-aab7fc5afa33#slide-5",
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      "text": "Dropbox",
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      "kind": "list",
      "text": "Your files available wherever you are, on any device\nNever worry about losing data, can always undo\nSharing, putting media onto the web is drag-and-drop",
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      "kind": "title",
      "text": "In a perfect world...",
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      "arcName": "Problem-Agitate-Solution",
      "arcSlug": "problem-agitate-solution",
      "beatName": "Solution",
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      "evidence": "Slides 5-6 present the Dropbox solution.",
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      "name": "Golden Circle",
      "slug": "11-golden-circle",
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      "evidence": "Slides 5-6 present the Dropbox solution in a clear and compelling way.",
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      "structure": "The Why (Belief) -> The How (Process) -> The What (Result)",
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      "description": "Invert the typical pitch by starting with why you exist, rather than what you do"
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