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  "documentTitle": "Blockbuster Video | Investor Presentation Deck | 31 slides",
  "authorId": "blockbuster-video",
  "authorName": "Blockbuster",
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  "sourceTypeSlug": "investor_relations",
  "sourceTypeLabel": "Investor relations",
  "presentationDate": "2004-09-01 00:00:00",
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  "pageNumber": 15,
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  "notes": "This slide outlines a strategic initiative involving acquisition and operational rollout.",
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      "kind": "image",
      "text": "Trade and Save at BLOCKBUSTER. 1. Bring us your DVDs & Games. 2. Get store credit. 3. Rent or buy for less.",
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      "kind": "list",
      "text": "Launch: Movie Trading Company (acquired in 2002); Introduced Big DVD Trade-In during Q4'03",
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      "text": "Goal: More than 2,000 US stores and all UK stores by end of 2004; Substantially all Blockbuster stores by end of 2005",
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      "text": "Offering/Results: Customers can monetize movies through store credit; Increased traffic and use of credit drives revenue",
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      "text": "DVD Trading Initiative",
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