{
  "docId": "019de077-835f-721c-878e-1aa599e36444",
  "docSlug": "414ad190be73b485dd8b57b6b4000b07",
  "documentTitle": "Spotify | Results Presentation Deck | 37 slides",
  "authorId": "spotify",
  "authorName": "Spotify",
  "documentKindSlug": "conference-presentation",
  "documentKindLabel": "Conference presentation",
  "sourceTypeSlug": "investor_relations",
  "sourceTypeLabel": "Investor relations",
  "presentationDate": "2025-02-01 00:00:00",
  "orientation": "landscape",
  "aspectRatio": 1.7777778,
  "pageNumber": 17,
  "pageCount": 37,
  "prevPage": 16,
  "nextPage": 18,
  "slideType": "key_takeaways",
  "function": "summarize",
  "density": "balanced",
  "nDataPoints": 3,
  "notes": "The slide serves as a summary of the 2024 Wrapped campaign performance.",
  "elementsJson": null,
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019de077-835f-721c-878e-1aa599e36444/17",
  "deckHref": "/decks/019de077-835f-721c-878e-1aa599e36444",
  "deckJsonHref": "/decks/019de077-835f-721c-878e-1aa599e36444.json",
  "deckAnchorHref": "/decks/019de077-835f-721c-878e-1aa599e36444#slide-17",
  "components": [
    {
      "bbox": {
        "h": 0.6,
        "w": 0.66,
        "x": 0.17,
        "y": 0.2
      },
      "kind": "image",
      "text": "2024 Wrapped visual branding",
      "attrs": null,
      "subkind": "illustration",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "52def829-8137-4969-a09e-cccd43948008",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.1,
        "w": 0.66,
        "x": 0.17,
        "y": 0.82
      },
      "kind": "paragraph",
      "text": "Celebrated our biggest Spotify Wrapped campaign ever, which delivered record-high user engagement (+10% Y/Y) across 184 markets and 53 languages. The 2024 campaign included personalized data stories and playlists, a custom AI DJ Wrapped experience, Artist and Podcaster Clips and editorial playlists and insights.",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "03d8e087-3457-408a-8db8-830d3606b957",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.1,
        "w": 0.5,
        "x": 0.05,
        "y": 0.05
      },
      "kind": "title",
      "text": "10th Annual Wrapped Campaign",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "31644141-c670-43eb-a185-394d3b2f7aeb",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [],
  "arcBeats": [],
  "loops": [],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}