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  "documentTitle": "Snap Inc | Investor Presentation Deck | 31 slides",
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  "presentationDate": "2025-02-01 00:00:00",
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      "text": "BRAND-SAFE ENVIRONMENT: In partnership with Integral Ad Science (IAS) we jointly developed a brand-safety third-party measurement product. In a recent measurement study, IAS found that Spotlight and Creator Stories content on Snapchat is 99% brand-safe.",
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      "text": "COMPELLING AD FORMATS: We offer compelling ad formats, including enhanced app install video ads, shoppable ads with high relevance products, and unique and memorable experiences through augmented reality.",
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      "text": "AUDIENCE REACH AND ENGAGEMENT: A large and engaged audience that is difficult to reach elsewhere. Snapchat reaches over 75% of the 13- to 34-year-old population in over 25 countries.",
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      "text": "ADVERTISING PERFORMANCE: We have been evolving our ad platform and investing significantly into direct-response and brand offerings that are driving business results for our advertising partners.",
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      "text": "1 Snap Inc. internal data as of December 31, 2024. 2 “Brand Safety” is based on the GARM standard...",
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