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  "documentTitle": "Talabat | Investor Event Presentation Deck | 127 slides",
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  "notes": "Includes a comparison to China market benchmarks and specific CAGR metrics for customer frequency.",
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      "text": "Comparison of monthly orders per capita: China vs Group avg",
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      "text": "Talabat monthly order frequency for top 5% customers",
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      "text": "Identified levers to increase frequency: choice/experience, footprint expansion, multi-vertical adoption",
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      "text": "Sources: Company information; Category numbers based on Euromonitor, Statista, Partner Interviews, Expert Interviews, Consumer Survey, OC&C and Redseer category analysis; Population numbers based on World Bank",
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      "text": "Huge upside potential remaining from deeper category penetration",
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