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  "docSlug": "c4c34453ed0e65e40eaa29c595b3cd26",
  "documentTitle": "Grove | Investor Presentation Deck | 35 slides",
  "authorId": "grove",
  "authorName": "Grove Collaborative",
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  "presentationDate": "2024-11-01 00:00:00",
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  "notes": "The chart uses a legend for categories and arrows to indicate growth percentages between periods.",
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      "kind": "callout",
      "text": "Core Innovation: Continue to add cutting edge assortment to maintain competitive edge in Home & Personal Care.",
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      "text": "Testing: Follow on categories include Pet, Gardening, Kitchen Tools and Baby, with early research proving large opportunity for continued expansion.",
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      "text": "Growth Category: Identified Wellness as the next gen shopping occasion for Grove.com.",
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      "text": "# of Third Party Products",
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      "kind": "title",
      "text": "We Are Accelerating the Pace at Which We are Expanding Assortment and Driving Order Size",
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      "evidence": "The loop is visible in slides 6, 24, and 26, which discuss the problem of plastic, the company's differentiation through sustainability, and its annual sustainability report",
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      "structure": "The Full List -> Quick Wins (Low effort, High impact) -> Big Bets (High effort, High impact) -> Sequenced Roadmap",
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