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  "presentationDate": "2024-09-01 00:00:00",
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  "notes": "The chart includes a vertical dashed line indicating the inclusion of Glovo since Q1 2022.",
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      "text": "Platform business Gross Profit margin as % of GMV",
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      "text": "Note: The Gross Profit margin shown above differs from IFRS Gross Profit, mainly because the former excludes vouchers and includes them in marketing spending, whereas the latter recognizes vouchers as revenue reduction. AdTech or advertising refers to non-commission based revenues (NCR) which also include other revenues (e.g. merchandise)",
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      "text": "Gross Profit margin of the Platform business stable at 7.6% in Q2 '24. Further margin expansion expected in H2 '24. Gross Profit margin in MENA and Americas already at ~10%. Europe marked a new high of 8%, and Asia temporarily suffers from free delivery promotion in South Korea. GP margin expansion on Group level of +20 bps QoQ to 7.8% in Q2 '24 driven by positive Dmarts contribution (not included in the graph). AdTech continues to enhance with NCR contributing 2.4% of GMV in Q2 '24",
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      "text": "Gross Profit margin development within the Platform business",
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