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  "documentTitle": "First Foundation | Investor Presentation Deck | 45 slides",
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  "authorName": "First Foundation",
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  "presentationDate": "2024-01-01 00:00:00",
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  "notes": "Includes a hub-and-spoke diagram illustrating client acquisition channels.",
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      "text": "Wealth Management AUM and Trust AUA ($ in millions) from 2019 to 2023",
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      "text": "Target client of $3 million to $50 million in investible assets\nClients are high-net-worth individuals and families\nServe as central point of contact\nAverage size of new clients is increasing\nNew client referrals through COIs\nClient referrals from existing clients",
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