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  "notes": "The charts use a stacked bar approach to show the contribution of volume and price/mix to total growth.",
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      "kind": "chart",
      "text": "Spirits excl. LAC Volume Price/Mix",
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      "text": "Diageo growth driven by Price/Mix",
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      "text": "Source: Diageo; Selected brands have been reclassified across price tiers consistent with Diageo's process of continuously reviewing and monitoring metrics of price segmentation 1. Growth rates reflected are year-on-year. Super premium+ represents super premium, ultra premium and luxury segments",
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      "kind": "title",
      "text": "Leveraging Revenue Growth Management to drive sustainable top-line performance",
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