{
  "docId": "019de076-732b-7760-b8a8-a5f4b9cbd85c",
  "docSlug": "1d649ce435645fe3eedd0fd068eb6417",
  "documentTitle": "Sonos | Results Presentation Deck | 40 slides",
  "authorId": "sonos",
  "authorName": "Sonos",
  "documentKindSlug": "conference-presentation",
  "documentKindLabel": "Conference presentation",
  "sourceTypeSlug": "investor_relations",
  "sourceTypeLabel": "Investor relations",
  "presentationDate": "2023-11-01 00:00:00",
  "orientation": "landscape",
  "aspectRatio": 1.7777778,
  "pageNumber": 21,
  "pageCount": 40,
  "prevPage": 20,
  "nextPage": 22,
  "slideType": "competitive_analysis",
  "function": "compare_peers",
  "density": "overcrowded",
  "nDataPoints": 0,
  "notes": "The chart uses a 2x2 matrix structure (Premium/Commodity vs Walled Garden/Open Platform).",
  "elementsJson": null,
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019de076-732b-7760-b8a8-a5f4b9cbd85c/21",
  "deckHref": "/decks/019de076-732b-7760-b8a8-a5f4b9cbd85c",
  "deckJsonHref": "/decks/019de076-732b-7760-b8a8-a5f4b9cbd85c.json",
  "deckAnchorHref": "/decks/019de076-732b-7760-b8a8-a5f4b9cbd85c#slide-21",
  "components": [
    {
      "bbox": {
        "h": 0.75,
        "w": 0.53,
        "x": 0.43,
        "y": 0.13
      },
      "kind": "chart",
      "text": "2x2 matrix showing Sonos in the Premium/Open Platform quadrant",
      "attrs": null,
      "subkind": "scatter",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "c0b6913c-d60c-4b1a-b765-e2a71bdb2353",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": null,
      "kind": "framework",
      "text": "2x2 Matrix",
      "attrs": null,
      "subkind": "instance",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "cd3c25fd-40c9-41e3-a8c3-e902169f6f77",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.06,
        "w": 0.37,
        "x": 0.04,
        "y": 0.35
      },
      "kind": "paragraph",
      "text": "No other company has created an interoperable suite of products serving customers in the home and beyond.",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "1dfa7c19-1ea7-409d-b563-fc7eed956dad",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.12,
        "w": 0.37,
        "x": 0.04,
        "y": 0.44
      },
      "kind": "paragraph",
      "text": "\"Big tech\" focused on the adoption of their voice assistants through a range of household devices, including more commoditized audio devices that compromise on privacy, design, and sound experience.",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "372dc127-1600-4ed1-9107-d25e1d4b28b2",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.12,
        "w": 0.37,
        "x": 0.04,
        "y": 0.21
      },
      "kind": "paragraph",
      "text": "Sonos is differentiated by our unique combination of an open content and control platform with high-quality, premium hardware that spans a variety of form factors, use cases, and price points.",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "75e4d4b4-3f69-4ef8-85b9-5b6748586886",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.09,
        "w": 0.37,
        "x": 0.04,
        "y": 0.58
      },
      "kind": "paragraph",
      "text": "Legacy companies have been focused on acoustics and hardware for decades, offering single-product solutions. They lack the software and networking capabilities to compete in the future of audio.",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "b2f8b826-a96a-47da-a36d-5d5aaa595b8a",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.04,
        "w": 0.21,
        "x": 0.04,
        "y": 0.06
      },
      "kind": "title",
      "text": "Market Position",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "b61d7c1e-a9a6-4691-9658-b8d19b978b02",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [
    {
      "name": "2x2 matrix",
      "slug": "matrix-2x2",
      "agent": null,
      "layer": "slide",
      "matchId": "b2373ccb-36f4-4c57-a9b2-348e5ff83f15",
      "evidence": "chart/scatter: 2x2 matrix showing Sonos in the Premium/Open Platform quadrant",
      "confidence": 0.9
    }
  ],
  "frameworks": [
    {
      "name": "matrix-2x2",
      "slug": null,
      "matchId": "8cbaa91a-6683-416c-a0a2-cd03777c568f",
      "evidence": "The slide uses a 2x2 grid to map competitors along two axes (Premium/Commodity and Walled Garden/Open Platform).",
      "confidence": 1
    }
  ],
  "arcBeats": [
    {
      "to": 27,
      "from": 16,
      "beatId": "3e3768c3-b70f-4e0e-bf43-ea51a8b77df5",
      "arcName": "The Sparkline",
      "arcSlug": "sparkline",
      "beatName": "Future Vision",
      "beatSlug": "sparkline-what-could-be-2",
      "evidence": "Slides outline Sonos' strategy for growth and margin expansion",
      "position": 1,
      "confidence": 0.8,
      "parentBeatName": "Turn",
      "parentBeatSlug": "turn"
    }
  ],
  "loops": [
    {
      "to": 24,
      "from": 18,
      "name": "Quick Win Big Bet",
      "slug": "47-quick-win-big-bet",
      "bestFor": "Transformation planning, 100-day plans, resource allocation",
      "matchId": "15e1f230-1f89-49bd-824d-c6ec37c80a4f",
      "evidence": "Slides outline Sonos' outlook and thesis for long-term growth",
      "position": 1,
      "objective": "Positioning Sonos for long-term success",
      "structure": "The Full List -> Quick Wins (Low effort, High impact) -> Big Bets (High effort, High impact) -> Sequenced Roadmap",
      "confidence": 0.6,
      "description": "Separate initiatives into immediate wins and longer-term strategic bets"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}