{
  "docId": "019de076-5dcd-7428-abbc-283d10047b27",
  "docSlug": "c85d15cedac784a139ac8254b7fc195d",
  "documentTitle": "Nextdoor | Results Presentation Deck | 36 slides",
  "authorId": "nextdoor",
  "authorName": "Nextdoor",
  "documentKindSlug": "conference-presentation",
  "documentKindLabel": "Conference presentation",
  "sourceTypeSlug": "investor_relations",
  "sourceTypeLabel": "Investor relations",
  "presentationDate": "2023-11-01 00:00:00",
  "orientation": "landscape",
  "aspectRatio": 1.7777778,
  "pageNumber": 16,
  "pageCount": 36,
  "prevPage": 15,
  "nextPage": 17,
  "slideType": "comparison_table",
  "function": "compare_peers",
  "density": "balanced",
  "nDataPoints": 6,
  "notes": "The chart uses a Marimekko-style visualization to show the relationship between user base size and monetization efficiency.",
  "elementsJson": null,
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019de076-5dcd-7428-abbc-283d10047b27/16",
  "deckHref": "/decks/019de076-5dcd-7428-abbc-283d10047b27",
  "deckJsonHref": "/decks/019de076-5dcd-7428-abbc-283d10047b27.json",
  "deckAnchorHref": "/decks/019de076-5dcd-7428-abbc-283d10047b27#slide-16",
  "components": [
    {
      "bbox": {
        "h": 0.72,
        "w": 0.76,
        "x": 0.12,
        "y": 0.18
      },
      "kind": "chart",
      "text": "U.S. DAU and ARPU",
      "attrs": null,
      "subkind": "marimekko",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "f6df70f2-a90f-4216-b071-f97ada61b743",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.09,
        "w": 0.94,
        "x": 0.03,
        "y": 0.88
      },
      "kind": "source-note",
      "text": "(1) Snap DAU and ARPU figures reflect data provided in their 2022 10-K. PINS DAU is an estimate based on U.S. and Canada MAU reported by PINS. Source: Nextdoor data is based on 2022. Total WAU in FY22 was ~38M. Average U.S. % of total WAU was ~80%. DAU/WAU is ~50% = 15M U.S. DAU in FY22. Comparison is illustrative as each company calculates daily active users differently. Snap includes U.S., Canada, Mexico, the Caribbean and Central America. Nextdoor includes the U.S. only.",
      "attrs": null,
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "a8977a4b-d73d-4b67-981b-8b0c07c1e239",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.06,
        "w": 0.94,
        "x": 0.03,
        "y": 0.04
      },
      "kind": "title",
      "text": "A verified daily audience with significant monetization potential",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "b859ed07-4b86-46e1-b115-f93271b14b6c",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [
    {
      "name": "marimekko",
      "slug": null,
      "matchId": "3f463003-9441-4561-a159-865a09f4b77e",
      "evidence": "The chart visualizes two dimensions (DAU and ARPU) for multiple entities simultaneously.",
      "confidence": 0.9
    }
  ],
  "arcBeats": [],
  "loops": [],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}