{
  "docId": "019de076-29a4-73c8-b7e4-3119778fe9f8",
  "docSlug": "97be0d8c71ca7e89bd2580112099b618",
  "documentTitle": "Crocs | Investor Presentation Deck | 39 slides",
  "authorId": "crocs",
  "authorName": "Crocs",
  "documentKindSlug": "conference-presentation",
  "documentKindLabel": "Conference presentation",
  "sourceTypeSlug": "investor_relations",
  "sourceTypeLabel": "Investor relations",
  "presentationDate": "2023-11-01 00:00:00",
  "orientation": "landscape",
  "aspectRatio": 1.7777778,
  "pageNumber": 12,
  "pageCount": 39,
  "prevPage": 11,
  "nextPage": 13,
  "slideType": "other",
  "function": "other",
  "density": "balanced",
  "nDataPoints": 0,
  "notes": "The slide uses a simple three-column layout to display product names and corresponding images.",
  "elementsJson": null,
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019de076-29a4-73c8-b7e4-3119778fe9f8/12",
  "deckHref": "/decks/019de076-29a4-73c8-b7e4-3119778fe9f8",
  "deckJsonHref": "/decks/019de076-29a4-73c8-b7e4-3119778fe9f8.json",
  "deckAnchorHref": "/decks/019de076-29a4-73c8-b7e4-3119778fe9f8#slide-12",
  "components": [
    {
      "bbox": {
        "h": 0.35,
        "w": 0.25,
        "x": 0.08,
        "y": 0.5
      },
      "kind": "image",
      "text": "Wally Sox Micro Black",
      "attrs": null,
      "subkind": "photo",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "1ffd8a8b-ea57-4cd0-bf46-5c2f2e588d91",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.35,
        "w": 0.25,
        "x": 0.68,
        "y": 0.48
      },
      "kind": "image",
      "text": "Sirocco Sneaker",
      "attrs": null,
      "subkind": "photo",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "c3c82ca9-6737-408f-897c-88072893e5c9",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.45,
        "w": 0.25,
        "x": 0.38,
        "y": 0.42
      },
      "kind": "image",
      "text": "Wendy Funk Mono Electric Pink",
      "attrs": null,
      "subkind": "photo",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "fc1f9eff-5b04-426c-b912-2f4412a57270",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.06,
        "w": 0.75,
        "x": 0.03,
        "y": 0.07
      },
      "kind": "title",
      "text": "HEYDUDE Back-To-School Product Highlights",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "d7440d76-02d2-4d64-8d40-e84c10792449",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.03,
        "w": 0.15,
        "x": 0.03,
        "y": 0.03
      },
      "kind": "title",
      "text": "Q3 HIGHLIGHTS",
      "attrs": null,
      "subkind": "subtitle",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "9cb9235f-8e6c-4738-9bf5-a6d33b2e2bce",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 13,
      "from": 10,
      "beatId": "f6d12d88-0062-4275-b383-d2966e82e4c5",
      "arcName": "The Sequoia Pitch",
      "arcSlug": "sequoia-pitch",
      "beatName": "Market Size",
      "beatSlug": "sequoia-pitch-market-size",
      "evidence": "The deck highlights the importance of Asia as a driver of long-term growth and provides updates on the Crocs Brand China.",
      "position": 2,
      "confidence": 0.8,
      "parentBeatName": "Evidence",
      "parentBeatSlug": "evidence"
    },
    {
      "to": 15,
      "from": 12,
      "beatId": "b08c3c68-bc6d-45a0-a5a9-9cbb15afabff",
      "arcName": "The Sequoia Pitch",
      "arcSlug": "sequoia-pitch",
      "beatName": "Product",
      "beatSlug": "sequoia-pitch-product",
      "evidence": "The deck showcases recent product and marketing wins for Crocs and HEYDUDE.",
      "position": 3,
      "confidence": 0.8,
      "parentBeatName": "Evidence",
      "parentBeatSlug": "evidence"
    }
  ],
  "loops": [
    {
      "to": 13,
      "from": 10,
      "name": "Why Now",
      "slug": "15-why-now",
      "bestFor": "Sales pitches, fundraising, requesting immediate budget approval",
      "matchId": "760ab45f-4aaa-4150-994a-62e8a2e2f5a4",
      "evidence": "The deck highlights the growth potential in Asia and provides updates on the Crocs Brand China.",
      "position": 1,
      "objective": "Why is Asia an important driver of long-term growth?",
      "structure": "The Context (Trends) -> The Trigger Event -> The Window of Opportunity",
      "confidence": 0.7,
      "description": "Create temporal urgency by proving that the window of opportunity is opening or closing"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}