{
  "docId": "019de075-e9c1-741a-a9bf-1c1d26be8666",
  "docSlug": "8ced8fcc170e3104235482bf9225eabd",
  "documentTitle": "Azerion | Investor Presentation Deck | 34 slides",
  "authorId": "azerion",
  "authorName": "Azerion",
  "documentKindSlug": "pitchdeck",
  "documentKindLabel": "Pitch deck",
  "sourceTypeSlug": "investor_relations",
  "sourceTypeLabel": "Investor relations",
  "presentationDate": "2023-10-01 00:00:00",
  "orientation": "landscape",
  "aspectRatio": 1.7777778,
  "pageNumber": 2,
  "pageCount": 34,
  "prevPage": 1,
  "nextPage": 3,
  "slideType": "market_sizing",
  "function": "size_opportunity",
  "density": "dense",
  "nDataPoints": 4,
  "notes": "Uses a visual funnel/progression metaphor to link user growth to market size.",
  "elementsJson": null,
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019de075-e9c1-741a-a9bf-1c1d26be8666/2",
  "deckHref": "/decks/019de075-e9c1-741a-a9bf-1c1d26be8666",
  "deckJsonHref": "/decks/019de075-e9c1-741a-a9bf-1c1d26be8666.json",
  "deckAnchorHref": "/decks/019de075-e9c1-741a-a9bf-1c1d26be8666#slide-2",
  "components": [
    {
      "bbox": {
        "h": 0.05,
        "w": 0.1,
        "x": 0.08,
        "y": 0.45
      },
      "kind": "metric",
      "text": "2.5bn",
      "attrs": null,
      "subkind": "big-number",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "0e13c41e-626c-4f3e-820e-3043b9a4aef1",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.1,
        "x": 0.28,
        "y": 0.45
      },
      "kind": "metric",
      "text": "5bn",
      "attrs": null,
      "subkind": "big-number",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "1bf97206-32f6-4a98-baa1-c24cb5e04d50",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.1,
        "x": 0.53,
        "y": 0.45
      },
      "kind": "metric",
      "text": "14%",
      "attrs": null,
      "subkind": "big-number",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "2719653a-1550-401f-8d1a-ce44a9a65d71",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.2,
        "x": 0.7,
        "y": 0.45
      },
      "kind": "metric",
      "text": "~$800bn",
      "attrs": null,
      "subkind": "big-number",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "99b5616b-6270-4cbc-8f10-0d91d89fbadd",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.03,
        "w": 0.6,
        "x": 0.15,
        "y": 0.95
      },
      "kind": "source-note",
      "text": "Sourced from ResearchAndMarkets and “Datareportal – Digital 2022: Global overview report”. 2026 total market size combines digital advertising and marketing",
      "attrs": null,
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "b93db106-a437-416d-bee0-ab3c5cb705b3",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.75,
        "x": 0.05,
        "y": 0.12
      },
      "kind": "title",
      "text": "Digital advertising is growing fast, as audiences move to digital",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "831b54f6-6a1c-4477-bf9d-093b4c7e26b2",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 2,
      "from": 2,
      "beatId": "712e9d44-e732-402d-a893-a3568a92c822",
      "arcName": "The Sequoia Pitch",
      "arcSlug": "sequoia-pitch",
      "beatName": "Market Size",
      "beatSlug": "sequoia-pitch-market-size",
      "evidence": "p2 [market_sizing] Digital advertising is growing fast, as audiences move to digital",
      "position": 0,
      "confidence": 0.8,
      "parentBeatName": "Evidence",
      "parentBeatSlug": "evidence"
    }
  ],
  "loops": [
    {
      "to": 2,
      "from": 2,
      "name": "Why Now",
      "slug": "15-why-now",
      "bestFor": "Sales pitches, fundraising, requesting immediate budget approval",
      "matchId": "332542be-4d56-4ad9-bb80-4ea12fdc42f8",
      "evidence": "p2 [market_sizing] Digital advertising is growing fast, as audiences move to digital",
      "position": 0,
      "objective": "Why now is the right time for Azerion",
      "structure": "The Context (Trends) -> The Trigger Event -> The Window of Opportunity",
      "confidence": 0.6,
      "description": "Create temporal urgency by proving that the window of opportunity is opening or closing"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}