{
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  "docSlug": "5071197b1b253d53ad78a88010acbefe",
  "documentTitle": "Etsy | Investor Presentation Deck | 34 slides",
  "authorId": "etsy",
  "authorName": "Etsy",
  "documentKindSlug": "pitchdeck",
  "documentKindLabel": "Pitch deck",
  "sourceTypeSlug": "investor_relations",
  "sourceTypeLabel": "Investor relations",
  "presentationDate": "2023-08-01 00:00:00",
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  "pageNumber": 20,
  "pageCount": 34,
  "prevPage": 19,
  "nextPage": 21,
  "slideType": "traction",
  "function": "show_traction",
  "density": "balanced",
  "nDataPoints": 6,
  "notes": "The chart shows a clear upward trend in GMS growth, moving from negative territory in early 2023 to positive growth by May and June.",
  "elementsJson": null,
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  "imagePath": null,
  "slideHref": "/slides/019de075-8af9-776d-9d80-a67b6c4acb3c/20",
  "deckHref": "/decks/019de075-8af9-776d-9d80-a67b6c4acb3c",
  "deckJsonHref": "/decks/019de075-8af9-776d-9d80-a67b6c4acb3c.json",
  "deckAnchorHref": "/decks/019de075-8af9-776d-9d80-a67b6c4acb3c#slide-20",
  "components": [
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        "x": 0.04,
        "y": 0.48
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      "kind": "callout",
      "text": "We reported positive Y/Y GMS growth in May and June, as well as in July",
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      "kind": "chart",
      "text": "Etsy Marketplace GMS (Y/Y)",
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      "kind": "title",
      "text": "Etsy marketplace shows an even more positive trend when looked at monthly for 1H 23",
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  "metrics": [],
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      "beatId": "203fdec7-d878-4f5e-9bab-b50cfb08a8c5",
      "arcName": "The Sequoia Pitch",
      "arcSlug": "sequoia-pitch",
      "beatName": "Traction",
      "beatSlug": null,
      "evidence": "Slides 11-23 present Etsy's progress on product development, marketing, and revenue growth.",
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  ],
  "loops": [
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      "name": "Quick Win Big Bet",
      "slug": "47-quick-win-big-bet",
      "bestFor": "Transformation planning, 100-day plans, resource allocation",
      "matchId": "3e6f18c9-b04c-41fd-aff4-5bdb39d46846",
      "evidence": "Slides 17-23 present Etsy's revenue growth and key metrics.",
      "position": 1,
      "objective": "What are the key areas for growth and investment in Etsy's marketplace?",
      "structure": "The Full List -> Quick Wins (Low effort, High impact) -> Big Bets (High effort, High impact) -> Sequenced Roadmap",
      "confidence": 0.6,
      "description": "Separate initiatives into immediate wins and longer-term strategic bets"
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