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  "presentationDate": "2023-08-01 00:00:00",
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      "kind": "list",
      "text": "Average Revenue per MUP (\"ARPMUP\") - We define and calculate ARPMUP... ARPMUP represents our ability to drive usage... We use ARPMUP to analyze comparative revenue growth...",
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      "text": "Monthly Unique Payers (\"MUPs\") - We define MUPs as the number of unique paid users per month... MUPs is a key indicator... We believe that year-over-year growth in MUPs is generally indicative...",
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      "text": "Key Performance Indicators Millions; Dollars",
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      "text": "Three months ended June 30, 2023 2022 Average Monthly Unique Payers (\"MUPs\") (in millions) 2.1 1.5 Average Revenue per MUP (\"ARPMUP\") (in whole dollars) $137 $103",
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      "text": "DraftKings KPI Comparison",
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