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  "documentTitle": "First Foundation | Investor Presentation Deck | 48 slides",
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  "authorName": "First Foundation",
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  "presentationDate": "2023-07-01 00:00:00",
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  "notes": "Includes map of US with specific branch locations and supporting demographic/growth metrics.",
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      "kind": "image",
      "text": "Presence in Some of the Fastest Growing MSAs in the Country",
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      "text": "Headquartered in Dallas, TX, FFWM has 31 branch / offices locations in five states: CA, TX, NV, HI, and FL. FFWM's loan portfolio is primarily concentrated within the branch footprint; 71% of total loans in CA, 4% in TX, 1% in NV, and 10% in FL. Expansion focused on attractive markets.",
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      "text": "Located in Expanding and Affluent Markets: Average household income of $83k vs $74k. ~2.0x the U.S. average branch deposit growth. Outsized population growth in markets with large market share. Exceptional historical and projected population growth in newly-entered markets.",
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      "text": "Source: SNL Financial; Claritas LLC; FDIC branch reports from SNL Financial; Company Reports",
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      "text": "Strong Regional Presence",
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