{
  "docId": "019de075-43e4-70d4-9dd7-cd0efbd68e1b",
  "docSlug": "55f4205c10a0e166fad2da6b9af08087",
  "documentTitle": "Crocs | Results Presentation Deck | 40 slides",
  "authorId": "crocs",
  "authorName": "Crocs",
  "documentKindSlug": "conference-presentation",
  "documentKindLabel": "Conference presentation",
  "sourceTypeSlug": "investor_relations",
  "sourceTypeLabel": "Investor relations",
  "presentationDate": "2023-07-01 00:00:00",
  "orientation": "landscape",
  "aspectRatio": 1.7777778,
  "pageNumber": 14,
  "pageCount": 40,
  "prevPage": 13,
  "nextPage": 15,
  "slideType": "key_messages",
  "function": "summarize",
  "density": "balanced",
  "nDataPoints": 0,
  "notes": "The slide uses a split-screen layout to showcase two distinct brand awareness campaigns.",
  "elementsJson": null,
  "metadataConfidence": 0.95,
  "imagePath": null,
  "slideHref": "/slides/019de075-43e4-70d4-9dd7-cd0efbd68e1b/14",
  "deckHref": "/decks/019de075-43e4-70d4-9dd7-cd0efbd68e1b",
  "deckJsonHref": "/decks/019de075-43e4-70d4-9dd7-cd0efbd68e1b.json",
  "deckAnchorHref": "/decks/019de075-43e4-70d4-9dd7-cd0efbd68e1b#slide-14",
  "components": [
    {
      "bbox": {
        "h": 0.5,
        "w": 0.48,
        "x": 0.51,
        "y": 0.32
      },
      "kind": "image",
      "text": "SEC Back to Campus imagery",
      "attrs": null,
      "subkind": "illustration",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "ce75b14c-fe33-4ea0-a05f-014a46cf46eb",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.6,
        "w": 0.49,
        "x": 0.01,
        "y": 0.25
      },
      "kind": "image",
      "text": "Mossy Oak collaboration imagery",
      "attrs": null,
      "subkind": "illustration",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "e6ade734-e20e-4040-8ccf-a84f1d7f4879",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.2,
        "x": 0.15,
        "y": 0.185
      },
      "kind": "title",
      "text": "Mossy Oak",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "321884aa-d21a-434d-9333-bee41fc8d277",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.06,
        "w": 0.55,
        "x": 0.03,
        "y": 0.07
      },
      "kind": "title",
      "text": "Driving Increased Brand Awareness",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "aab9e7fa-4a22-4160-8b6c-86ee5c1fd637",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.25,
        "x": 0.63,
        "y": 0.185
      },
      "kind": "title",
      "text": "Back to Campus",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "e10fbb4a-dbb2-47ac-898b-9f1ddb9eaac1",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.03,
        "w": 0.15,
        "x": 0.03,
        "y": 0.03
      },
      "kind": "title",
      "text": "Q2 HIGHLIGHTS",
      "attrs": null,
      "subkind": "subtitle",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "34346ffc-174e-436a-a0da-761ad9b9e9bc",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 17,
      "from": 10,
      "beatId": "45c2eeb0-bbe4-4810-a6f8-a560abef0067",
      "arcName": "Monroe's Motivated Sequence",
      "arcSlug": "monroes-sequence",
      "beatName": "Satisfaction",
      "beatSlug": "monroes-sequence-satisfaction",
      "evidence": "The presentation showcases strong sell-out and brand health metrics",
      "position": 2,
      "confidence": 0.8,
      "parentBeatName": "Turn",
      "parentBeatSlug": "turn"
    }
  ],
  "loops": [],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}