{
  "docId": "019de075-17ba-77e9-b288-55c7cbafd664",
  "docSlug": "a0210b7246dde471fd7167b66dde2887",
  "documentTitle": "Azek | Results Presentation Deck | 19 slides",
  "authorId": "azek",
  "authorName": "The AZEK Company",
  "documentKindSlug": "conference-presentation",
  "documentKindLabel": "Conference presentation",
  "sourceTypeSlug": "investor_relations",
  "sourceTypeLabel": "Investor relations",
  "presentationDate": "2023-06-01 00:00:00",
  "orientation": "landscape",
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  "pageNumber": 12,
  "pageCount": 19,
  "prevPage": 11,
  "nextPage": 13,
  "slideType": "market_sizing",
  "function": "size_opportunity",
  "density": "dense",
  "nDataPoints": 10,
  "notes": "The chart uses a combination of historical data (dark blue bars) and forward-looking projections (light blue bars) to illustrate the market opportunity.",
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  "slideHref": "/slides/019de075-17ba-77e9-b288-55c7cbafd664/12",
  "deckHref": "/decks/019de075-17ba-77e9-b288-55c7cbafd664",
  "deckJsonHref": "/decks/019de075-17ba-77e9-b288-55c7cbafd664.json",
  "deckAnchorHref": "/decks/019de075-17ba-77e9-b288-55c7cbafd664#slide-12",
  "components": [
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      "kind": "callout",
      "text": "Based on our research, we believe the wood alternative decking market could reach ~50% share over the next 10-15 years and up to 75% over time (vs. today's ~24%)",
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      "kind": "chart",
      "text": "Composite Decking Gaining Share",
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      "kind": "paragraph",
      "text": "Accelerating material conversion trends driven by strong value proposition and better customer education on the benefits of composite technology over traditional building materials like wood",
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      "kind": "source-note",
      "text": "Source: Principia and company estimates.",
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      "kind": "title",
      "text": "Material conversion to AZEK's type of low-maintenance solutions has been accelerating",
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      "subkind": "headline",
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      "evidence": "The slide quantifies the total addressable market opportunity for composite decking.",
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      "arcName": "Rags to Riches",
      "arcSlug": "rags-to-riches",
      "beatName": "The Breakthrough",
      "beatSlug": "rags-to-riches-the-breakthrough",
      "evidence": "The deck presents secular tailwinds, material conversion opportunities, and AZEK's strategy for growth and margin expansion",
      "position": 3,
      "confidence": 0.7,
      "parentBeatName": "Turn",
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  "loops": [
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      "name": "Cost Of Inaction",
      "slug": "27-cost-of-inaction",
      "bestFor": "Urgent budget requests, compliance, risk mitigation",
      "matchId": "89e38209-4a40-4600-9937-6a9c0e7b76f2",
      "evidence": "The deck implies that not acting on material conversion opportunities would result in missed growth",
      "position": 1,
      "objective": "Highlight the importance of material conversion opportunities",
      "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
      "confidence": 0.6,
      "description": "Quantify what happens if the audience does nothing"
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