{
  "docId": "019de074-eb76-7329-aab5-559682c354b1",
  "docSlug": "23123a3c2cdc210365b5054ba640fbc8",
  "documentTitle": "Grove | Investor Presentation Deck | 41 slides",
  "authorId": "grove",
  "authorName": "Grove Collaborative",
  "documentKindSlug": "deck",
  "documentKindLabel": "Deck",
  "sourceTypeSlug": "investor_relations",
  "sourceTypeLabel": "Investor relations",
  "presentationDate": "2023-05-01 00:00:00",
  "orientation": "landscape",
  "aspectRatio": 1.7777778,
  "pageNumber": 8,
  "pageCount": 41,
  "prevPage": 7,
  "nextPage": 9,
  "slideType": "problem_statement",
  "function": "frame_problem",
  "density": "overcrowded",
  "nDataPoints": 4,
  "notes": "The slide uses a background image of plastic pollution to emphasize the severity of the problem.",
  "elementsJson": null,
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019de074-eb76-7329-aab5-559682c354b1/8",
  "deckHref": "/decks/019de074-eb76-7329-aab5-559682c354b1",
  "deckJsonHref": "/decks/019de074-eb76-7329-aab5-559682c354b1.json",
  "deckAnchorHref": "/decks/019de074-eb76-7329-aab5-559682c354b1#slide-8",
  "components": [
    {
      "bbox": {
        "h": 0.25,
        "w": 0.18,
        "x": 0.53,
        "y": 0.595
      },
      "kind": "chart",
      "text": "95% of natural home shoppers are likely to purchase plastic-free products in the future",
      "attrs": null,
      "subkind": "donut",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "cf42b44d-ffca-4655-9569-c52633a7381c",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.25,
        "w": 0.18,
        "x": 0.33,
        "y": 0.595
      },
      "kind": "chart",
      "text": "81% of plastic-free purchasers started purchasing in the last 2 years",
      "attrs": null,
      "subkind": "donut",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "d1c6d4c9-aa89-4ccb-a7fa-aa3c5e2f6959",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.25,
        "w": 0.18,
        "x": 0.73,
        "y": 0.595
      },
      "kind": "chart",
      "text": "83% of natural home shoppers are willing to pay a premium to purchase plastic-free products",
      "attrs": null,
      "subkind": "donut",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "d2eaf4ae-ede6-417f-b4f9-17c406e2ddbc",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.25,
        "w": 0.18,
        "x": 0.13,
        "y": 0.595
      },
      "kind": "chart",
      "text": "84% of American shoppers are concerned about plastics and packaging waste",
      "attrs": null,
      "subkind": "donut",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "e665b8eb-ad25-453f-a957-b29f23a49878",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.12,
        "w": 0.76,
        "x": 0.12,
        "y": 0.3
      },
      "kind": "paragraph",
      "text": "More U.S. consumers care about plastic waste than about climate change. Plastic packaging represents nearly half of all plastic waste.",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "b2c6a50f-1b7a-449b-bf8a-186b1b1d3aef",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.1,
        "w": 0.5,
        "x": 0.03,
        "y": 0.89
      },
      "kind": "source-note",
      "text": "Sources: 1. Kara Lavender Law... 2. Shelton Grp... 3. Supply Chain Dive... 4. Consumer Brands/Ipsos... 5. Natural home care market survey...",
      "attrs": null,
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "d067597f-b965-45f4-8007-ecb41564c861",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.06,
        "w": 0.78,
        "x": 0.11,
        "y": 0.15
      },
      "kind": "title",
      "text": "Plastic Waste Is the #1 Issue for Our Industry",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "49ba87e0-76f1-4a15-9eef-6c64b16f24ec",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [
    {
      "name": "Problem Statement Canvas",
      "slug": "problem-statement-canvas",
      "agent": "Architect",
      "layer": "slide",
      "matchId": "5728e8c8-6cef-488b-ade5-a07f399acf90",
      "evidence": "This slide presents a problem statement with supporting data and charts.",
      "confidence": 0.7
    }
  ],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 9,
      "from": 8,
      "beatId": "c5cfdd82-9010-489a-9790-1de04ebb1c49",
      "arcName": "The Sequoia Pitch",
      "arcSlug": "sequoia-pitch",
      "beatName": "Problem",
      "beatSlug": "sequoia-pitch-problem",
      "evidence": "The deck presents the problem of plastic waste in the industry",
      "position": 0,
      "confidence": 0.8,
      "parentBeatName": "Complication",
      "parentBeatSlug": "complication"
    }
  ],
  "loops": [
    {
      "to": 9,
      "from": 6,
      "name": "Cost Of Inaction",
      "slug": "27-cost-of-inaction",
      "bestFor": "Urgent budget requests, compliance, risk mitigation",
      "matchId": "f3b64c81-ac73-4547-8f0c-a9ff2564b8b5",
      "evidence": "The deck presents the negative impact of consumer products on the planet and human health",
      "position": 1,
      "objective": "The cost of inaction on sustainability",
      "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
      "confidence": 0.6,
      "description": "Quantify what happens if the audience does nothing"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}