{
  "docId": "019de074-8d09-754f-a098-9f13f6844aab",
  "docSlug": "46404fab2d7a18b9e6b5317982cbd4c7",
  "documentTitle": "Grove | Investor Presentation Deck | 41 slides",
  "authorId": "grove",
  "authorName": "Grove Collaborative",
  "documentKindSlug": "pitchdeck",
  "documentKindLabel": "Pitch deck",
  "sourceTypeSlug": "investor_relations",
  "sourceTypeLabel": "Investor relations",
  "presentationDate": "2023-03-01 00:00:00",
  "orientation": "landscape",
  "aspectRatio": 1.7777778,
  "pageNumber": 26,
  "pageCount": 41,
  "prevPage": 25,
  "nextPage": 27,
  "slideType": "market_sizing",
  "function": "size_opportunity",
  "density": "dense",
  "nDataPoints": 3,
  "notes": "Uses concentric circles to illustrate market expansion potential.",
  "elementsJson": null,
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019de074-8d09-754f-a098-9f13f6844aab/26",
  "deckHref": "/decks/019de074-8d09-754f-a098-9f13f6844aab",
  "deckJsonHref": "/decks/019de074-8d09-754f-a098-9f13f6844aab.json",
  "deckAnchorHref": "/decks/019de074-8d09-754f-a098-9f13f6844aab#slide-26",
  "components": [
    {
      "bbox": {
        "h": 0.793,
        "w": 0.567,
        "x": 0.416,
        "y": 0.188
      },
      "kind": "chart",
      "text": "Concentric circles representing market sizes",
      "attrs": null,
      "subkind": "bubble",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "56affab7-3bfe-471b-8855-e46b02bf3531",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.06,
        "w": 0.89,
        "x": 0.035,
        "y": 0.91
      },
      "kind": "disclaimer",
      "text": "Sources: 1. Per Euromonitor International Ltd, Beauty & Personal Care 2022ed, Home Care 2022ed, Pet Care 2022ed, Consumer Health 2022ed, and Tissue & Hygiene 2022ed; aggregation of beauty, personal care, home care, pet care (excluding food), baby care (diapers and wipes), and vitamins and dietary supplements 2. Management estimates developed from a variety of third-party resources",
      "attrs": null,
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "bfb6267b-d0c1-4ada-92b3-7c65b0345bb6",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.65,
        "w": 0.35,
        "x": 0.435,
        "y": 0.263
      },
      "kind": "list",
      "text": "2023-2030 FOCUS ~$1 Trillion (1) Global HPC Retail Industry\n2021-2025 FOCUS $180Bn (1) U.S. HPC Retail Industry\nCURRENT SALES CHANNEL U.S. Vertical HPC eCommerce Sales: <$20.0Bn (2)",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "4ac79ec1-5f29-4538-a283-f58cb7f9e4b5",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.21,
        "w": 0.36,
        "x": 0.048,
        "y": 0.355
      },
      "kind": "title",
      "text": "Bringing Grove Co. to Retail Distribution is a Game Changing Opportunity",
      "attrs": null,
      "subkind": "action-title",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "9f48aacf-61eb-4666-89be-79a3c3dbabdc",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.075,
        "w": 0.546,
        "x": 0.227,
        "y": 0.033
      },
      "kind": "title",
      "text": "The Retail Opportunity is Still Early Days",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "a437e8dd-459a-47ee-b5be-d9aa45899625",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [
    {
      "name": "market-sizing",
      "slug": null,
      "matchId": "0f08b66e-f655-4f90-b18e-850854de581f",
      "evidence": "Visual representation of TAM/SAM/SOM using concentric circles",
      "confidence": 0.9
    }
  ],
  "arcBeats": [],
  "loops": [
    {
      "to": 28,
      "from": 26,
      "name": "Cost Of Inaction",
      "slug": "27-cost-of-inaction",
      "bestFor": "Urgent budget requests, compliance, risk mitigation",
      "matchId": "77f6af93-1592-4af8-94eb-62628cdb39bd",
      "evidence": "The deck highlights the retail opportunity and Grove's positioning, implying the cost of inaction for investors.",
      "position": 1,
      "objective": "The cost of inaction in the sustainable products market",
      "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
      "confidence": 0.6,
      "description": "Quantify what happens if the audience does nothing"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}