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  "documentTitle": "Honest | Investor Presentation Deck | 19 slides",
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  "authorName": "Honest",
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  "presentationDate": "2023-02-01 00:00:00",
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  "notes": "Includes a comparison chart showing 25% CAGR for the Beauty Category vs -1% for the Total Mass Market.",
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      "kind": "chart",
      "text": "2Y CAGR comparison: Beauty Category (25%) vs Total Mass Market (-1%)",
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      "text": "32% of 2021 Sales",
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      "text": "Product photos of Mascara, Hydrogel Cream, and new product highlights.",
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      "text": "Top Hero Products: Extreme Length Mascara & Primer (#1 clean selling mascara on Amazon); Hydrogel cream (#1 selling clean facial cream moisturizer on Amazon).",
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      "kind": "list",
      "text": "Recent Innovation: In 2021, launched our Beauty Restage. Our new sustainable cartons are environmentally-friendly, FSC-certified and made from 100% recycled, PCW materials.",
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      "kind": "source-note",
      "text": "Source: 1. Third Party Data, from April 2020 – April 2021 2. Third party data, last 12 weeks ending 1/23/2022",
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      "text": "SKIN & PERSONAL CARE OVERVIEW",
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      "objective": "Why should investors care about Honest's mission?",
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