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  "documentTitle": "Deliveroo | Results Presentation Deck | 15 slides",
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  "notes": "The chart combines a line graph for Gross Profit Margin and a bar chart for Adjusted EBITDA Margin.",
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      "text": "Adjusted EBITDA Margin (% of GTV) bars for 2021 H1/H2 and 2022 H1/H2",
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      "text": "Revenue levers: Increase AOV, Optimise consumer pricing, Develop high quality advertising model",
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      "text": "Marketing & overheads levers: Improve marketing efficiency/targeting, Increase automation, Drive operating leverage with scale",
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      "text": "Cost of sales levers: Reduce rider experience time, Increase network density and stacking",
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      "kind": "title",
      "text": "Profitability | Significant progress on profitability during 2022",
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