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  "docSlug": "56fc51081f6d23286488e7987410651a",
  "documentTitle": "DraftKings | Results Presentation Deck | 12 slides",
  "authorId": "draftkings",
  "authorName": "DraftKings",
  "documentKindSlug": "conference-presentation",
  "documentKindLabel": "Conference presentation",
  "sourceTypeSlug": "investor_relations",
  "sourceTypeLabel": "Investor relations",
  "presentationDate": "2022-11-01 00:00:00",
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  "pageNumber": 6,
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  "density": "dense",
  "nDataPoints": 3,
  "notes": "The chart uses an indexed scale where the average of other states is 1.0x.",
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  "slideHref": "/slides/019de073-f94c-7009-b876-f5977ce1102c/6",
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      "kind": "chart",
      "text": "ACTIVE CUSTOMERS PER ADULT(1) DURING FIRST 30 DAYS OF AN OSB STATE LAUNCH",
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      "kind": "list",
      "text": "In Kansas, we acquired customers at a faster rate per capita than we did for any OSB state launch in our history\nWe continue to expect new customer cohorts to pay back on a gross profit basis in 2 to 3 years",
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      "text": "(1) Active customers per adult is defined as the number of distinct DraftKings users who played in a respective state during the first 30 days following OSB launch in that state, divided by that state's adult population.\n(2) Other states include NJ, WV, IN, PA, NH, IA, CO, IL, TN, MI, VA, WY, and CT.",
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      "kind": "title",
      "text": "DRAFTKINGS' SPORTSBOOK LAUNCH IN KANSAS HAD STRONGER CUSTOMER ENGAGEMENT THAN ANY OTHER STATE LAUNCH TO DATE",
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      "arcName": "Rags to Riches",
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      "beatName": "Development",
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      "evidence": "Slides 5 and 6 discuss delivered multiple content and functionality enhancements and DraftKings' sportsbook launch in Kansas.",
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