{
  "docId": "019de073-d75c-73d1-ad02-140680d3c07a",
  "docSlug": "240e774e8f131671aea5ba108ddddaf7",
  "documentTitle": "Snap Inc | Investor Presentation Deck | 52 slides",
  "authorId": "snap-inc",
  "authorName": "Snap Inc.",
  "documentKindSlug": "conference-presentation",
  "documentKindLabel": "Conference presentation",
  "sourceTypeSlug": "investor_relations",
  "sourceTypeLabel": "Investor relations",
  "presentationDate": "2022-10-01 00:00:00",
  "orientation": "landscape",
  "aspectRatio": 1.7777778,
  "pageNumber": 18,
  "pageCount": 52,
  "prevPage": 17,
  "nextPage": 19,
  "slideType": "other",
  "function": "establish_context",
  "density": "dense",
  "nDataPoints": 0,
  "notes": null,
  "elementsJson": null,
  "metadataConfidence": 0.9,
  "imagePath": null,
  "slideHref": "/slides/019de073-d75c-73d1-ad02-140680d3c07a/18",
  "deckHref": "/decks/019de073-d75c-73d1-ad02-140680d3c07a",
  "deckJsonHref": "/decks/019de073-d75c-73d1-ad02-140680d3c07a.json",
  "deckAnchorHref": "/decks/019de073-d75c-73d1-ad02-140680d3c07a#slide-18",
  "components": [
    {
      "bbox": {
        "h": 0.45,
        "w": 0.15,
        "x": 0.32,
        "y": 0.338
      },
      "kind": "image",
      "text": "Spotlight interface",
      "attrs": null,
      "subkind": "screenshot",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "28bdabfc-029e-4b66-ab29-d227d2fb6544",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.45,
        "w": 0.15,
        "x": 0.67,
        "y": 0.338
      },
      "kind": "image",
      "text": "Snap Kit interface",
      "attrs": null,
      "subkind": "screenshot",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "445bf8c9-7280-4625-89a7-b8815b5882b1",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.45,
        "w": 0.15,
        "x": 0.17,
        "y": 0.338
      },
      "kind": "image",
      "text": "Camera/AR interface",
      "attrs": null,
      "subkind": "screenshot",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "63e469ec-00d7-4b02-bf61-0c6fafd22f48",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.45,
        "w": 0.15,
        "x": 0.49,
        "y": 0.338
      },
      "kind": "image",
      "text": "Discover interface",
      "attrs": null,
      "subkind": "screenshot",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "a2bc0ee8-842a-482a-a244-8a09cbd2b3d9",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.03,
        "w": 0.31,
        "x": 0.17,
        "y": 0.258
      },
      "kind": "paragraph",
      "text": "Creators",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "5d0d2cde-9607-4454-b2be-68dee0d046c7",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.03,
        "w": 0.15,
        "x": 0.67,
        "y": 0.258
      },
      "kind": "paragraph",
      "text": "Developers",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "62ebb045-27f8-4c5a-bc0d-4a015ebe99ac",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.03,
        "w": 0.15,
        "x": 0.49,
        "y": 0.258
      },
      "kind": "paragraph",
      "text": "Publishers",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "b8a6c7e3-add6-486a-b852-192378055de4",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.52,
        "x": 0.24,
        "y": 0.115
      },
      "kind": "title",
      "text": "Overview of Our Partner Ecosystem",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "ee8b25b3-64b9-4dba-9164-9ec52b4e5f0f",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [],
  "arcBeats": [],
  "loops": [
    {
      "to": 52,
      "from": 3,
      "name": "Golden Circle",
      "slug": "11-golden-circle",
      "bestFor": "Visionary leadership, brand positioning, mission statements",
      "matchId": "818851f8-0f73-4ee4-a9fa-8e17f6f7ffe6",
      "evidence": "The deck presents Snap Inc.'s 'why' (camera company), 'what' (community and business), and 'how' (innovation and growth strategy).",
      "position": 0,
      "objective": "Why Snap Inc. is a camera company and its long-term vision",
      "structure": "The Why (Belief) -> The How (Process) -> The What (Result)",
      "confidence": 0.7,
      "description": "Invert the typical pitch by starting with why you exist, rather than what you do"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}