{
  "docId": "019de073-8c02-74cb-99e8-172d0b5b8b1d",
  "docSlug": "6d59e0402dfa988a569c9ff3c8484482",
  "documentTitle": "Kalera | Investor Day Presentation Deck | 57 slides",
  "authorId": "kalera",
  "authorName": "Kalera",
  "documentKindSlug": "deck",
  "documentKindLabel": "Deck",
  "sourceTypeSlug": "investor_relations",
  "sourceTypeLabel": "Investor relations",
  "presentationDate": "2022-09-01 00:00:00",
  "orientation": "landscape",
  "aspectRatio": 1.7777778,
  "pageNumber": 52,
  "pageCount": 57,
  "prevPage": 51,
  "nextPage": 53,
  "slideType": "key_takeaways",
  "function": "present_solution",
  "density": "balanced",
  "nDataPoints": 3,
  "notes": null,
  "elementsJson": null,
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019de073-8c02-74cb-99e8-172d0b5b8b1d/52",
  "deckHref": "/decks/019de073-8c02-74cb-99e8-172d0b5b8b1d",
  "deckJsonHref": "/decks/019de073-8c02-74cb-99e8-172d0b5b8b1d.json",
  "deckAnchorHref": "/decks/019de073-8c02-74cb-99e8-172d0b5b8b1d#slide-52",
  "components": [
    {
      "bbox": {
        "h": 0.7,
        "w": 0.5,
        "x": 0.45,
        "y": 0.15
      },
      "kind": "list",
      "text": "1. IMPROVES unit economics and EBITDA – lowers COGS, increased output, reduced cycle time\n2. FURTHER PRODUCT DIFFERENTIATION: optimized color, texture, flavor, architecture and nutrient profile\n3. EXPANDS and accelerates seed R&D programs for proprietary products\n4. $2.5B ADRESSABLE MARKET opportunity across 10 crops by 2024\n5. ADDITIONAL seed revenue opportunities for global CEA market – premium pricing at 95% gross margin",
      "attrs": null,
      "subkind": "numbered",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "150e4b7b-aa05-482f-b3de-bb1d73f5520e",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.1,
        "w": 0.28,
        "x": 0.18,
        "y": 0.44
      },
      "kind": "title",
      "text": "Benefits and Synergies",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "74433dac-0e3d-476b-9eac-92e9d3cde28a",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [
    {
      "name": "List presentation",
      "slug": "list-presentation",
      "agent": null,
      "layer": "slide",
      "matchId": "e0ceb093-4559-4c44-a4e7-9195aa3b81dd",
      "evidence": "list/numbered: 1. IMPROVES unit economics and EBITDA – lowers COGS, increased output, reduced cycle time",
      "confidence": 0.9
    }
  ],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 57,
      "from": 10,
      "beatId": "02ab441e-205c-4c6e-a672-dfa41a8792c0",
      "arcName": "Problem-Agitate-Solution",
      "arcSlug": "problem-agitate-solution",
      "beatName": "Solution (Provide relief)",
      "beatSlug": "problem-agitate-solution-solution-provide-relief",
      "evidence": "The deck presents Kalera's CPG approach, technology, and growth strategy as a solution to the problems identified.",
      "position": 2,
      "confidence": 0.8,
      "parentBeatName": "Resolution",
      "parentBeatSlug": "resolution"
    }
  ],
  "loops": [
    {
      "to": 57,
      "from": 7,
      "name": "Cost Of Inaction",
      "slug": "27-cost-of-inaction",
      "bestFor": "Urgent budget requests, compliance, risk mitigation",
      "matchId": "682f376b-c9ea-469d-b93c-d48236dc07b8",
      "evidence": "The deck implies that not transforming into a CPG company would result in missed opportunities and continued limitations in the agricultural sector.",
      "position": 0,
      "objective": "Highlight the cost of not adopting Kalera's CPG approach",
      "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
      "confidence": 0.6,
      "description": "Quantify what happens if the audience does nothing"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}