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  "documentTitle": "Snap Inc | Investor Presentation Deck | 49 slides",
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  "authorName": "Snap Inc.",
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  "presentationDate": "2022-07-01 00:00:00",
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      "text": "The most important when choosing a platform to advertise on is are we going to get our money's worth or not. Snapchat makes it so much easier because we can start small and grow at our own pace. Sima Mosbacher, CEO and Founder, Moitie Cosmetics",
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      "text": "We need an ad platform with robust testing capabilities to reach our target audience at scale and at target ROAS. Snapchat's Dynamic Ads tool combined with Lifestyle Category audiences helped us achieve our goals. Daphne Kotler, Director of Marketing, Redbubble",
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      "text": "It's fantastic to see the significant impact that Snapchat's high attention video formats had on the performance of the campaign, and we look forward to further expanding upon our investment on the platform in the future. Jimmy Hughes, Social Lead, Heineken",
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      "text": "AR has a major role to play in the future of marketing and commerce, from virtual try-on to immersive digital experiences. Snap has built an impressive AR platform, and we are delighted to partner with them to ensure our people can access Snap's latest AR technology and in turn develop richer, more innovative commerce solutions for our clients and their customers. Sanja Partalo, Executive Vice President, Strategic Development and Partnerships, WPP",
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      "text": "What Advertisers Are Saying",
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