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  "documentTitle": "Grove | Investor Presentation Deck | 59 slides",
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  "presentationDate": "2022-07-01 00:00:00",
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  "notes": "The slide highlights positive trends in key DTC unit economics metrics over a 4-5 year period.",
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      "kind": "callout",
      "text": "Customer economics improving consistently with increasing Grove Brand mix and higher revenue per order",
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      "text": "% OF NET REVENUE FROM FLEXIBLE MONTHLY SHIPMENT CUSTOMERS",
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      "text": "GROSS PROFIT PER ORDER($)",
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      "text": "NET REVENUE PER ORDER($)",
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      "kind": "disclaimer",
      "text": "Notes: 1. Net revenue and gross profit represent DTC First Orders and Repeat Orders only and exclude retail; and are inclusive of VIP, and shipping 2. Represents revenue from customers who have the flexible monthly shipment feature enabled",
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      "kind": "title",
      "text": "Strong and Improving DTC Economics",
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