{ "docId": "019de073-0259-763f-be26-c26fb15a63e1", "docSlug": "e90efe087897324800d5fa35411745cb", "documentTitle": "Kering | Investor Day Presentation Deck | 40 slides", "authorId": "kering", "authorName": "Gucci", "documentKindSlug": "conference-presentation", "documentKindLabel": "Conference presentation", "sourceTypeSlug": "investor_relations", "sourceTypeLabel": "Investor relations", "presentationDate": "2022-06-01 00:00:00", "orientation": "landscape", "aspectRatio": 1.7777778, "pageNumber": 10, "pageCount": 40, "prevPage": 9, "nextPage": 11, "slideType": "key_messages", "function": "present_framework", "density": "overcrowded", "nDataPoints": 0, "notes": "The slide uses a five-column layout to map external market shifts to internal strategic pivots.", "elementsJson": null, "metadataConfidence": 1, "imagePath": null, "slideHref": "/slides/019de073-0259-763f-be26-c26fb15a63e1/10", "deckHref": "/decks/019de073-0259-763f-be26-c26fb15a63e1", "deckJsonHref": "/decks/019de073-0259-763f-be26-c26fb15a63e1.json", "deckAnchorHref": "/decks/019de073-0259-763f-be26-c26fb15a63e1#slide-10", "components": [ { "bbox": { "h": 0.36, "w": 0.17, "x": 0.61, "y": 0.314 }, "kind": "image", "text": null, "attrs": null, "subkind": "photo", "toolName": null, "toolSlug": null, "confidence": null, "componentId": "1d596220-1283-4dbd-99b0-c0b7aab7d386", "frameworkName": null, "frameworkSlug": null }, { "bbox": { "h": 0.36, "w": 0.17, "x": 0.41, "y": 0.314 }, "kind": "image", "text": null, "attrs": null, "subkind": "photo", "toolName": null, "toolSlug": null, "confidence": null, "componentId": "7c982a42-ecbb-456d-90f2-da4996b215e5", "frameworkName": null, "frameworkSlug": null }, { "bbox": { "h": 0.36, "w": 0.17, "x": 0.21, "y": 0.314 }, "kind": "image", "text": null, "attrs": null, "subkind": "photo", "toolName": null, "toolSlug": null, "confidence": null, "componentId": "83c60091-6a17-4988-810a-fd6fec9053fc", "frameworkName": null, "frameworkSlug": null }, { "bbox": { "h": 0.36, "w": 0.17, "x": 0.02, "y": 0.314 }, "kind": "image", "text": null, "attrs": null, "subkind": "photo", "toolName": null, "toolSlug": null, "confidence": null, "componentId": "f2bb8614-9d7c-46d3-a734-97729ea38285", "frameworkName": null, "frameworkSlug": null }, { "bbox": { "h": 0.36, "w": 0.17, "x": 0.81, "y": 0.314 }, "kind": "image", "text": null, "attrs": null, "subkind": "photo", "toolName": null, "toolSlug": null, "confidence": null, "componentId": "fbb740df-4ef2-4347-a6b8-bd494c8a4a5e", "frameworkName": null, "frameworkSlug": null }, { "bbox": { "h": 0.15, "w": 0.17, "x": 0.61, "y": 0.695 }, "kind": "list", "text": "GENDER BALANCE SHIFTS WITH NEW MEN'S FOCUS; Gucci led industry on gender fluidity, with potential to increase market share in men's", "attrs": null, "subkind": "bullet", "toolName": null, "toolSlug": null, "confidence": null, "componentId": "19c0d331-7077-414a-9868-890763b09907", "frameworkName": null, "frameworkSlug": null }, { "bbox": { "h": 0.15, "w": 0.17, "x": 0.81, "y": 0.695 }, "kind": "list", "text": "LOCALS FUEL GROWTH; Opportunity to scale locals", "attrs": null, "subkind": "bullet", "toolName": null, "toolSlug": null, "confidence": null, "componentId": "2a70f012-542a-42c3-8f22-08fc25eee2d4", "frameworkName": null, "frameworkSlug": null }, { "bbox": { "h": 0.15, "w": 0.17, "x": 0.21, "y": 0.695 }, "kind": "list", "text": "GROWING DESIRE FOR MORE TIMELESS PRODUCTS; Icons offer early in the making, rebalancing fashion focus", "attrs": null, "subkind": "bullet", "toolName": null, "toolSlug": null, "confidence": null, "componentId": "54638170-3865-4deb-8e37-578277892ae2", "frameworkName": null, "frameworkSlug": null }, { "bbox": { "h": 0.15, "w": 0.17, "x": 0.02, "y": 0.695 }, "kind": "list", "text": "DISRUPTED SUPPLY CHAIN; All production based in Italy", "attrs": null, "subkind": "bullet", "toolName": null, "toolSlug": null, "confidence": null, "componentId": "84d678bb-bc8f-4ca0-87eb-b418e3e470c1", "frameworkName": null, "frameworkSlug": null }, { "bbox": { "h": 0.15, "w": 0.17, "x": 0.41, "y": 0.695 }, "kind": "list", "text": "LUXURY SPENDING REDIRECTED FROM TRAVEL TO PRODUCTS; Opportunity to fully capitalize on demand for high-end items", "attrs": null, "subkind": "bullet", "toolName": null, "toolSlug": null, "confidence": null, "componentId": "a119b23c-f545-4e96-ae28-4856726273a6", "frameworkName": null, "frameworkSlug": null }, { "bbox": { "h": 0.03, "w": 0.7, "x": 0.15, "y": 0.195 }, "kind": "title", "text": "In early 2020, the pandemic hit just as Gucci was initiating a new stage in its elevation strategy", "attrs": null, "subkind": "action-title", "toolName": null, "toolSlug": null, "confidence": null, "componentId": "02d48d6d-b968-4ca7-a633-022bc27f45d0", "frameworkName": null, "frameworkSlug": null }, { "bbox": { "h": 0.04, "w": 0.58, "x": 0.21, "y": 0.105 }, "kind": "title", "text": "ADAPTING TO NEW DYNAMICS", "attrs": null, "subkind": "headline", "toolName": null, "toolSlug": null, "confidence": null, "componentId": "f0b5dc77-ac5c-43bd-9b63-a178b1a4c6f0", "frameworkName": null, "frameworkSlug": null } ], "metrics": [], "tools": [ { "name": "List presentation", "slug": "list-presentation", "agent": null, "layer": "slide", "matchId": "92dc7a4c-ed9e-4737-a526-0e5bca908dcc", "evidence": "list/bullet: GENDER BALANCE SHIFTS WITH NEW MEN'S FOCUS", "confidence": 0.7 } ], "frameworks": [ { "name": "before-after-framing", "slug": null, "matchId": "381ec598-3cb6-45e6-8928-c9b46f407a26", "evidence": "Maps pandemic challenges to strategic opportunities", "confidence": 0.8 } ], "arcBeats": [ { "to": 12, "from": 10, "beatId": "bfdf86d5-0d9b-46ae-93c6-0967003c1ece", "arcName": "The Transformation Tale", "arcSlug": "transformation-tale", "beatName": "Complication", "beatSlug": "complication", "evidence": "The pandemic hit, impacting Gucci's business, and the company had to adapt.", "position": 1, "confidence": 0.8, "parentBeatName": null, "parentBeatSlug": null } ], "loops": [ { "to": 12, "from": 10, "name": "Cost Of Inaction", "slug": "27-cost-of-inaction", "bestFor": "Urgent budget requests, compliance, risk mitigation", "matchId": "fc78f004-57e8-4b8e-a2a3-ca097f22bf15", "evidence": "The deck highlights the impact of the pandemic on Gucci's business.", "position": 1, "objective": "The cost of not adapting to the pandemic", "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point", "confidence": 0.6, "description": "Quantify what happens if the audience does nothing" } ], "imagePathAlt": null, "thumbSrc": null, "thumbSrcAlt": null, "locked": true }