{
  "docId": "019de072-de48-74b3-83b0-5e405c3de447",
  "docSlug": "1a75cb70d91ec73e90f1d4dbb9da161c",
  "documentTitle": "Thoughtworks | Results Presentation Deck | 29 slides",
  "authorId": "thoughtworks",
  "authorName": "Thoughtworks",
  "documentKindSlug": "conference-presentation",
  "documentKindLabel": "Conference presentation",
  "sourceTypeSlug": "investor_relations",
  "sourceTypeLabel": "Investor relations",
  "presentationDate": "2022-05-01 00:00:00",
  "orientation": "landscape",
  "aspectRatio": 1.7777778,
  "pageNumber": 11,
  "pageCount": 29,
  "prevPage": 10,
  "nextPage": 12,
  "slideType": "key_messages",
  "function": "summarize",
  "density": "dense",
  "nDataPoints": 5,
  "notes": "The slide uses a continuous line art illustration of a person using VR/digital tools.",
  "elementsJson": null,
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019de072-de48-74b3-83b0-5e405c3de447/11",
  "deckHref": "/decks/019de072-de48-74b3-83b0-5e405c3de447",
  "deckJsonHref": "/decks/019de072-de48-74b3-83b0-5e405c3de447.json",
  "deckAnchorHref": "/decks/019de072-de48-74b3-83b0-5e405c3de447#slide-11",
  "components": [
    {
      "bbox": {
        "h": 0.03,
        "w": 0.3,
        "x": 0.05,
        "y": 0.95
      },
      "kind": "disclaimer",
      "text": "© 2022 Thoughtworks Footnote references on page 25.",
      "attrs": null,
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "c1477ede-3e87-4c21-86af-865785384218",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.85,
        "w": 0.35,
        "x": 0.6,
        "y": 0.05
      },
      "kind": "image",
      "text": null,
      "attrs": null,
      "subkind": "illustration",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "a143e2a5-fd62-436f-bea8-3957c23b1866",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.6,
        "w": 0.55,
        "x": 0.05,
        "y": 0.25
      },
      "kind": "list",
      "text": "Global “Whole Cloud” spending at 16.9% CAGR to 2025\nArtificial intelligence market to grow 19.6% in 2022, and exceed $500bn in 2023\nCustomer experience management market growing at 12.3% CAGR to 2026\n60% of C-suite executives say that digital transformation is their most critical growth driver in 2022\nContinued adoption of cloud computing could eliminate a billion metric tons of CO2 emissions from 2021 to 2024",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "43716677-2bdb-43a0-9896-7d4b61a80410",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.15,
        "w": 0.55,
        "x": 0.05,
        "y": 0.06
      },
      "kind": "title",
      "text": "What market leaders are saying about the digital transformation market",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "3d3c62f6-f68e-4266-bda9-0f3b07b5e363",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 15,
      "from": 9,
      "beatId": "9b61db97-a422-4a04-94d7-7fcbd68603b6",
      "arcName": "Rags to Riches",
      "arcSlug": "rags-to-riches",
      "beatName": "Rising Success",
      "beatSlug": "rags-to-riches-rising-success",
      "evidence": "Slides 9-15 highlight Thoughtworks' growing global presence, diverse customer portfolio, and robust financials.",
      "position": 1,
      "confidence": 0.8,
      "parentBeatName": "Development",
      "parentBeatSlug": "development"
    }
  ],
  "loops": [
    {
      "to": 23,
      "from": 5,
      "name": "Golden Circle",
      "slug": "11-golden-circle",
      "bestFor": "Visionary leadership, brand positioning, mission statements",
      "matchId": "52adf6a9-2005-401b-8daa-8a9568f17f0e",
      "evidence": "The presentation uses the golden circle to structure its narrative, starting with why (slides 5-6), then how (slides 17-23), and what (slides 9-15).",
      "position": 0,
      "objective": "To demonstrate Thoughtworks' commitment to its values and mission, and how they drive its growth strategies.",
      "structure": "The Why (Belief) -> The How (Process) -> The What (Result)",
      "confidence": 0.7,
      "description": "Invert the typical pitch by starting with why you exist, rather than what you do"
    },
    {
      "to": 12,
      "from": 10,
      "name": "Cost Of Inaction",
      "slug": "27-cost-of-inaction",
      "bestFor": "Urgent budget requests, compliance, risk mitigation",
      "matchId": "91077734-a4ee-433e-b485-1ebe76c2861a",
      "evidence": "Slides 10-12 discuss the large and growing market, and the risks of not keeping pace with technology mega trends.",
      "position": 1,
      "objective": "To highlight the risks of not investing in digital transformation.",
      "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
      "confidence": 0.6,
      "description": "Quantify what happens if the audience does nothing"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}